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Minta: The AI Video Marketing Engine for 45K Brands
How a 14-person team built a $1.2M ARR AI automation platform for social media.
While the AI video generation market is flooded with complex tools for creators, Minta is quietly building a revenue-generating machine for the other side: businesses that need to automate marketing, not edit art. They've turned video creation into a 'set it and forget it' workflow.
"Minta isn't selling video editing software; they're selling back time to founders and marketers."
The Silent Army of 45,000
Minta's user base is the definition of product-market fit in a noisy category. With 45,000 brands on board and a lean team of just 14 employees, they achieve an impressive ~$85k ARR per employee. This efficiency suggests a highly automated, self-serve model that scales without the heavy enterprise sales drag typical of B2B SaaS. Their traffic is predominantly direct (42%), indicating strong brand recall and a user base that returns daily to manage campaigns rather than browsing for discovery.
The 'Invisible' Tech Stack
While competitors chase bleeding-edge generative AI, Minta's tech stack reveals a pragmatic focus on delivery and reliability. They lean heavily on battle-tested libraries like jQuery and Bootstrap alongside modern Tailwind CSS. More importantly, their use of Cloudflare and AWS CloudFront suggests they prioritize global video delivery speed over flashy features. This isn't a startup burning cash on GPU credits; it's a mature operation optimizing for uptime and user experience. Their reliance on direct traffic over organic search hints that they win through utility and retention, not SEO tricks.
The pricing page reveals the core value proposition: automation over creation. Unlike tools that charge per minute of generated video, Minta likely focuses on subscription tiers that unlock volume and scheduling. This shifts the customer's mindset from 'cost per asset' to 'ROI on time saved.' With a 4.1/5 Trustpilot rating from 318 reviews, the product clearly delivers on its promise of 'effortless' marketing, avoiding the common pitfall of AI tools that overpromise and underdeliver on quality.
- High Retention Model: 42% direct traffic indicates a sticky daily-use product, not a one-off tool.
- Lean Operations: $1.2M ARR with only 14 staff proves efficient unit economics.
- Social-First Distribution: Active TikTok and Instagram presence aligns perfectly with their video-centric product.
- Niche Focus: They avoid the crowded 'creator' market to serve 'brands' needing consistent output.
Minta is the 'Shopify for Video Marketing'
They aren't trying to be the flashiest AI tool. They are building the essential utility layer for social media automation, proving that in the AI gold rush, selling shovels (and the labor to use them) is still the smartest business model.
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Effortless AI Video Marketing & Social Media Automation | Minta
Discover Minta's powerful AI platform for automatic video creation and social media management. Generate, schedule, and post stunning marketing content in seconds. Join over 45,000 brands boosting their engagement and sales with Minta. Try it free, no credit card needed!
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Reviews (20)
their support is good
their support is good. THeir tik tok posting tool had tstopped working and Avraham Jay helped me to solve the issue they needed to update some api updates to the platform and the tool resumed working. I recommend the tool to everyone in the need of promoting products or services on social networks
The videos are great and easy to edit
The videos are great and easy to edit. There customer service is outstanding.
Shafta made my day so much easier…
Shafta made my day so much easier helping me with my problem posting and billing. Great service
Fast Video Ads
Instantly made videos of the products I sell to use on Etsy and social media. Very automated and helpful.
Exceptional App
I'm thrilled to share my exceptional experience with Minta . Their support team, including their customer service manager Avraham, impressed me with their dedication to solving even the most challenging inquiries. I intentionally tested Minta Company's customer service by applying maximum pressure and teasing their support team, aiming to evaluate their commitment to customer satisfaction. Avraham, remained dedicated, solving the issue with perseverance despite the challenges. This determination forced me to express my admiration for their exceptional level of customer service. The experience was a testament to the company's resilience and commitment to solving even the most difficult problems. Even Their CEO get involved to insure our satisfaction. Technical wise: As a tech-savvy individual, I found this video software to be user-friendly and powered by cutting-edge AI technology. The simplicity and efficiency of the platform save time and resources, making it an invaluable tool for businesses. Pricing Wise: Minta pricing may seem expensive initially, but it proves to be highly cost-effective when considering the time and resources saved. I recommend evaluating video quotas per video instead of per post for improved user satisfaction and clearer billing. Conclusion: Minta Company's exceptional customer service, including the outstanding performance of their customer service manager Avraham, and innovative video software make it an ideal choice for businesses seeking a reliable, efficient, and top-quality video creation solution. I wholeheartedly recommend their services for a delightful customer experience and cutting-edge AI technology. I hope they continues to provide such exceptional support and excites us with new, exceptional AI software in the future. I Spend time on it but they deserved that time. good luck. Wadah Bishnak CEO-Co-founder EX-STOCK CANADA.
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About withminta.com
Discover Minta's powerful AI platform for automatic video creation and social media management. Generate, schedule, and post stunning marketing content in seconds. Join over 45,000 brands boosting their engagement and sales with Minta. Try it free, no credit card needed!
Company Overview
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Technology Stack
withminta.com uses 18 technologies across their website including Font Awesome, Okta, HSTS, and more.
Fonts
Font Awesome
Authentication
Okta
Security
HSTS
CMS
Webflow
CDN
cdnjs, jsDelivr
Cloud & Hosting
AWS CloudFront, Cloudflare
Traffic & Audience
withminta.com receives approximately 4.4K monthly visitors and ranks #2,936,866 globally. The website has a bounce rate of 62% with visitors viewing an average of 4.4 pages per visit. Users spend an average of 1:26 on the site.
The majority of withminta.com's traffic comes from .
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