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WizzPass: The Startup That Vanished
A $0.3M acquisition story that defies the SaaS growth playbook
WizzPass.com redirects to a dead page, but its domain tells a story of a startup that peaked at $300k revenue before being swallowed by enterprise giant FM:Systems. This isn't a growth story—it's a survival story.
"WizzPass didn't scale—it surrendered. In the visitor management space, being small and acquired beats being small and struggling."
The Micro-SaaS Playbook
With just 4 employees and $300k revenue, WizzPass played the micro-SaaS game perfectly. They built a visitor management system that caught the eye of FM:Systems, a player in workplace management. The math is simple: 4 people × $75k ARR each = a lean operation that delivered value without the bloat of traditional SaaS scaling.
The Acquisition Exit
WizzPass didn't IPO or raise VC funds—it got acquired. Their tech stack (jQuery, Tailwind, Bootstrap) screams 'early-stage startup,' but their strategy was mature. By aligning with FM:Systems' workplace management ecosystem, they traded independence for distribution—a move many small SaaS founders should consider.
The domain now redirects to FM:Systems' 'FMS:Engage' product. This isn't a shutdown—it's an integration. WizzPass's visitor management DNA lives on inside a larger enterprise platform, a fate far better than the 90% of SaaS startups that die quietly.
- Built a niche product (visitor management) without chasing unicorn growth
- Acquired by a strategic player (FM:Systems) rather than burning VC cash
- Lean team of 4 kept burn low and acquisition multiple attractive
- Tech stack suggests bootstrapped or early-stage funding only
The Quiet Win
WizzPass proves that in SaaS, sometimes the best exit isn't an IPO—it's becoming part of something bigger. For founders, the lesson is clear: build something valuable enough for a strategic buyer, not just a viral product for VCs.
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WizzPass is now part of FM:Systems
WizzPass, a rapidly growing leader in the visitor management system and workplace management market is now FMS:Engage powered by FM:Systems.
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About wizzpass.com
WizzPass, a rapidly growing leader in the visitor management system and workplace management market is now FMS:Engage powered by FM:Systems.
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wizzpass.com uses 15 technologies across their website including Font Awesome, Google Fonts, PHP, WordPress, and more.
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Font Awesome, Google Fonts
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PHP
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Cloudflare
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wizzpass.com receives approximately 0 monthly visitors. The website has a bounce rate of 0% with visitors viewing an average of 0.0 pages per visit. Users spend an average of 0:00 on the site.
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