9:41
wom.cl
Screenshot of wom.cl
wom.cl favicon

wom.cl

20 technologies
VerifiedGrowingVisit7.1M/mo$1.7B3.8K20 Tech
Deep Dive

WOM: The Telecom Disruptor That Owns Chile

How a mobile-first challenger captured 7M monthly visits and challenged the incumbents

In a market dominated by entrenched giants, WOM didn't just enter Chile's telecom space—it rewrote the rules of engagement. With 7.1M monthly visits and a 94.4% domestic traffic concentration, this isn't just a carrier; it's a digital-first ecosystem built for the hyper-connected Chilean consumer.

7.1M
monthly visits
94.4%
Chile traffic share
54%
organic search
3,825
employees

"WOM's genius isn't in selling connectivity—it's in owning the entire customer journey, from discovery to payment, within a seamless digital ecosystem."

The Digital-First Playbook

WOM's traffic profile reveals a masterclass in digital acquisition. With 54% organic search and 42% direct traffic, they've achieved what most telecoms struggle with: a self-sustaining digital funnel. The keyword 'wom' alone drives 168K monthly searches—more than half of their total traffic. This isn't accidental; it's a deliberate strategy to own the brand search space while competitors fight for generic terms.

The Payment Obsession

Look at WOM's keyword strategy: 'wom pago,' 'pagar wom,' 'wom pagar,' 'pago wom'—all top 5 search terms. This isn't just about acquisition; it's about retention. By optimizing for payment-related searches, WOM reduces friction in the most critical moment of the customer lifecycle. While competitors focus on 'cheap plans,' WOM owns the 'how do I pay' moment, ensuring zero churn from friction.

The tech stack tells the story of a company that thinks like a SaaS startup, not a telecom. jQuery for legacy compatibility, Tailwind CSS and Bootstrap for rapid UI iteration, PWA for app-like experiences without app store friction, and Zendesk for scalable support. They've built a mobile-first web experience that rivals native apps, a critical advantage in a market where 70% of Chile's internet traffic is mobile.

  • Payment-first SEO strategy captures users at peak intent
  • Digital-native infrastructure reduces operational overhead vs. legacy carriers
  • 94% domestic concentration signals deep local market understanding
  • Social presence across 6 platforms drives organic discovery
Doesn't compete on global scale
Owns 94% domestic traffic share
Avoids complex B2B enterprise solutions
Hyper-optimized for Chilean payment behaviors
No legacy infrastructure burden
Built for mobile-first, digital-native consumers

WOM isn't selling phone plans—they're selling frictionless connectivity

In a $1.7B revenue business, they've proven that owning the customer journey beats owning the most towers

What tech stack does Wom use?

39 detected
Security1
Programming Languages1
Customer Support1
Performance1
Web Standards1
JavaScript Libraries2
Tracking & Analytics19
F
Facebook Pixel
T
TikTok Pixel
G
Google Analytics
G
Google Tag Manager
G
Google Tag Manager
H
Hotjar
H
Hotjar
M
Microsoft Clarity
G
Google Tag Manager
H
Hotjar
M
Microsoft Clarity
F
Facebook Pixel
T
Tracking Pixel
T
TikTok Pixel
G
Google Analytics
G
Google DoubleClick
F
Facebook
A
Analytics Service
B
Bing

How much traffic does Wom get?

Traffic & Engagement

7.1M
Monthly Visits
3.1
Pages/Visit
1:54
Avg. Duration
47%
Bounce Rate
Monthly Traffic Trend-1%
7.2M
Oct 2025
Oct
6.1M
Nov 2025
Nov
7.1M
Dec 2025
Dec

Traffic Sources

Search
54%
Direct
42%
Social
0%
Referrals
3%
Email
0%
Paid
1%

Where is Wom's audience located?

🌍94.4%
🌍1.2%
🌍0.5%
🌍0.5%
🌍0.4%

What keywords does Wom rank for?

5 keywords
1wom169.0K vol$0.23
2wom pago32.5K vol$0.13
3pagar wom26.5K vol$0.09
4wom pagar20.1K vol$0.14
5pago wom20.3K vol$0.13

How is Wom's SEO?

Meta Tags

title62 chars

WOM | Planes Móviles, Prepago e Internet Hogar al mejor precio

description162 chars

¡Contrata al mejor precio! Descuentos en planes móviles, teléfonos prepago, internet hogar y celulares. ¡No te quedes fuera de todas las ofertas! Nadie te da más.

languageES-CL

H1 Tags

h1Cámbiate a WOM con ofertas pensadas para ti

Who works at Wom?

Loading leads...

What do customers think of Wom?

WOM

WOM

2.3
9 reviews

Categories

Telecommunications Service Provider#undefinedCell Phone Store#undefinedInternet Provider#undefinedElectronics Store#undefinedComputer and Accessories Store#undefinedMobile Network Operator#undefined

Activity & Engagement

Reply Rate
0%
Avg. Reply Time
0.0 days

Contact Information

Address:
CL

Reviews (2)

Filter by rating:
Daniel Rios
12/28/2024
🇨🇴 Colombia1 reviewsOrganicUnverified
Experience date: 12/28/2024
Don’t give them any business

They told me $10 a month for a eSIM I ended up paying for 3 people and then they told me I couldn’t because my phone was being financed and couldn’t add a eSIM. So I asked for my money back and to cancel the subscription and they walked away sat down and laughed saying it’s not possible because we already started the process. Terrible people and terrible company.

George OttVerified
2/29/2024
🇨🇱 Chile1 reviewsOrganicUnverified
Experience date: 2/24/2024
Avoid this Company!!!

I purchased a prepaid "Zero Plan" from WOM and activated it around January 25th. When I bought this plan in Santiago they told me that this is the plan for tourists because it does not require paperwork. Hence the name... Well you lied. Now 1 month later you took the money from my account to renew the plan but it's not working. I get "no internet errors" "SIM 1 not allowed" Today I made a special trip to a WOM store next to Plaza de Independencia in Concepción. Those guys were lacking in intelligence. They didn't help solve the problem. They just told me that I needed to fill out documents for the government. Hello, Mc Fly, that's why I chose "plan zero" in the first place!!! WOM advertises that there are no documents to fill out. When I asked for my money back, they literally laughed at me. What horrible people work at WOM!!! Until today I was a satisfied WOM customer. Now I don't want to have anything to do with you!!! I went to your store for help to not be alienated by your cruel and uncaring staff. At this point, it's more about how I was treated than the money. WOM you will never receive another peso from me again. And I will tell everyone I know how badly your employees treated me. If I can stop one person from using WOM, I'll be happy. But I know a lot of people... Adios WOM!!!

👍 1

Frequently Asked Questions about Wom

What is Wom's Revenue?
Wom generates approximately $1.7B in annual revenue. With 3,825 employees, that's $455,000 per employee.
What does Wom do?
¡Contrata al mejor precio! Descuentos en planes móviles, teléfonos prepago, internet hogar y celulares. ¡No te quedes fuera de todas las ofertas! Nadie te da más.
How fast is Wom growing?
Wom employee count has changed by 9% year over year.
What technologies does Wom use?
Wom uses 20 technologies across their website including Security, Programming Languages, CMS. Key technologies include reCAPTCHA, PHP, Framer.
Who are Wom's competitors?
Wom's main competitors include 3-GIS, PlanetOne Communications, Reliant Land Services, LINX LLLP, IQ Wired. These companies operate in similar markets and compete for the same customer base.
What do customers think of Wom?
Wom has a Trustpilot score of 2.3 out of 5 (2 stars) based on 9 customer reviews.

Export Data

Unlock all exports

Download CSVs, JSONs & full reports

What are Wom's key pages?

Export wom.cl Data

Download the complete tech stack, analytics, leads, and company data for wom.cl in JSON or CSV format. Use it for your sales pipeline, competitive analysis, or research.

Raw JSON Data

Click "Show" to view the raw API response data

About wom.cl

¡Contrata al mejor precio! Descuentos en planes móviles, teléfonos prepago, internet hogar y celulares. ¡No te quedes fuera de todas las ofertas! Nadie te da más.

Company Overview

wom.cl
Website
computers_electronics_and_technology
Industry
#8,576
Global Rank
7.1M
Monthly Visitors
20
Technologies

wom.cl Key Pages

Contact wom.cl

Technology Stack

wom.cl uses 20 technologies across their website including reCAPTCHA, PHP, Framer, and more.

Security

reCAPTCHA

Programming Languages

PHP

CMS

Framer

Advertising

DoubleClick Floodlight, TikTok Pixel, Google Ads, Facebook Pixel

Customer Support

Zendesk

Analytics & Marketing

Kissmetrics, Matomo, Clarity, Hotjar +2 more

Traffic & Audience

7.1M
Monthly Visits
47%
Bounce Rate
3.1
Pages/Visit
1:54
Avg. Duration

wom.cl receives approximately 7.1M monthly visitors and ranks #8,576 globally. The website has a bounce rate of 47% with visitors viewing an average of 3.1 pages per visit. Users spend an average of 1:54 on the site.

The majority of wom.cl's traffic comes from undefined, undefined, .

Frequently Asked Questions

What is wom.cl?
¡Contrata al mejor precio! Descuentos en planes móviles, teléfonos prepago, internet hogar y celulares. ¡No te quedes fuera de todas las ofertas! Nadie te da más.
What technologies does wom.cl use?
wom.cl uses 20 technologies including reCAPTCHA, PHP, and 14 more. View the full tech stack analysis above.
How do I contact wom.cl?
You can contact wom.cl via email at [email protected] or through their contact page.
What are wom.cl's social media accounts?
wom.cl is active on tiktok, twitter, youtube, facebook, linkedin, instagram. You can find links to all their social media profiles in the social section above.
How popular is wom.cl?
wom.cl receives approximately 7.1M monthly visitors and ranks #8,576 globally. Traffic is growing by 16.8% month-over-month.

Related Searches

wom.cl pricingwom.cl reviewswom.cl alternativeswom.cl loginwom.cl careerswhat is wom.clwom.cl tech stackwom.cl contactwom.cl vs competitorswom.cl featureshow to use wom.clwom.cl integrations

This page provides publicly available information about wom.cl. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit wom.cl directly at https://wom.cl.