In an era where every B2B company obsesses over SEO and social media presence, Woodwrights Inc. is building a $15.1M empire while their website generates virtually zero traffic. This is a masterclass in traditional construction business models thriving in the digital age.

"Woodwrights proves that in construction, relationships and reputation beat algorithms every single time."

The tech stack tells a story of practicality over flash. jQuery for basic functionality, Formspree for form handling, and HSTS for security - no React frameworks, no complex CMS, just solid, functional code. Their website isn't designed for traffic acquisition; it's a digital business card that converts when someone already knows they need millwork.

• Revenue per employee: ~$260K (strong for construction)
• Zero reliance on organic search traffic
• Social media presence focused on professional networks
• Minimalist tech stack prioritizing function over form
• Traditional business model thriving in digital age