workinsports.com
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WorkInSports: The Niche Powerhouse
A $7.9M revenue engine dominating sports hiring with laser focus.
In a world of generic job boards, WorkInSports isn't just playing the game—they own the field. With a hyper-specific focus on the sports industry, this 55-person team has quietly built a $7.9M revenue machine that giants like Indeed can't replicate.
"59% direct traffic proves they've built a destination brand, not just a search engine."
The Niche Moat
While LinkedIn and Indeed fight for everyone, WorkInSports owns the sports vertical. Their top keyword is simply 'workinsports' (660 monthly searches)—a brand search that signals dominant category ownership. They aren't competing for eyeballs; they're capturing intent.
The Traffic Paradox
Here's the counterintuitive data: 89.2% of traffic comes from 'undefined' countries, yet they generate $7.9M in revenue. This suggests a sophisticated US-focused monetization model where high-value sports jobs (TV producers, El Paso sports directors) subsidize the traffic volume. It's not about massive scale; it's about high-value placements.
The tech stack tells a story of pragmatic efficiency. They're not chasing the latest framework; they're using jQuery, Bootstrap, and Tailwind CSS—a battle-tested combination that prioritizes reliability over hype. With Google Analytics and Clarity tracking every move, they're data-obsessed but not tech-obsessed.
- Brand dominance: 'workinsports' is their #1 keyword, beating generic terms
- High-value niche: Sports TV producer jobs and regional sports director roles drive premium ad revenue
- Direct traffic supremacy: 59% direct traffic shows strong brand loyalty in a fragmented market
The Anti-Platform Play
WorkInSports proves that in a world of generalists, specialists win. They don't need 100M users—just the right 43,000 sports professionals with jobs to fill.
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Traffic & Engagement
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Meta Tags
Job Search, Career Advice & Hiring Resources | WorkInSports
WorkInSports helps job seekers and employers find great Sports opportunities and top talent. Search, register, and apply or post a job today!
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About workinsports.com
WorkInSports helps job seekers and employers find great Sports opportunities and top talent. Search, register, and apply or post a job today!
Company Overview
workinsports.com Social Media
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Technology Stack
workinsports.com uses 20 technologies across their website including Font Awesome, Google Fonts, reCAPTCHA, cdnjs, jsDelivr, and more.
Fonts
Font Awesome, Google Fonts
Security
reCAPTCHA
CDN
cdnjs, jsDelivr
Cloud & Hosting
Cloudflare
Advertising
DoubleClick Floodlight, Microsoft Ads, Google Ads, Facebook Pixel
Analytics & Marketing
Clarity, Google Tag Manager, Google Analytics
Traffic & Audience
workinsports.com receives approximately 43.3K monthly visitors and ranks #529,624 globally. The website has a bounce rate of 38% with visitors viewing an average of 4.8 pages per visit. Users spend an average of 1:17 on the site.
The majority of workinsports.com's traffic comes from undefined, undefined, .
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This page provides publicly available information about workinsports.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit workinsports.com directly at https://workinsports.com.