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xomad.com
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xomad.com

11 technologies
VerifiedGrowingVisit21.7K/mo$9M7011 Tech22 Leads
Deep Dive

XOMAD: The 70-Person Powerhouse Redefining Influencer Marketing

How a lean team built a $9.1M business by betting on micro-influencers and deep research

In an industry obsessed with mega-influencers and viral moments, XOMAD is quietly building a machine that turns authentic niche communities into measurable brand action. With just 70 employees and no public funding, they've carved out a $9.1M revenue stream by doing influencer marketing differently—and it's working.

$9.1M
Annual Revenue
70
Employees
21.7K
Monthly Visits
4.7/5
Trustpilot Rating

"They're not chasing followers—they're engineering influence through research and relationships."

The Data-Driven Authenticity Play

XOMAD's secret sauce isn't in flashy celebrity partnerships—it's in the granular research. Their top organic keyword, 'msheatherlynne' (800 monthly searches), reveals a strategy built on understanding micro-communities. They don't just find influencers; they identify true trendsetters with special bonds to their audiences. This is influencer marketing as a science, not a spray-and-pray approach.

The Lean Operations Model

With 70 employees generating $9.1M in revenue, XOMAD operates at a remarkable $130K revenue per employee—far above the industry average for marketing agencies. This efficiency suggests they've built scalable systems and processes, likely powered by their tech stack that includes Google Analytics, LinkedIn Insight Tag, and custom research tools. They're not just managing influencers; they're operating a precision marketing engine.

Their traffic patterns tell the story: 48% direct traffic indicates strong brand recall and repeat business, while 29% organic search shows they're capturing intent. The fact that their top 5 keywords include branded searches alongside niche terms like 'luke mcgarry' and 'plugcrew' suggests they're building both brand equity and deep community connections simultaneously.

  • Micro-influencer strategy over celebrity endorsements
  • Heavy investment in research and audience analysis
  • Direct traffic dominance (48%) indicates strong client retention
  • 4.7/5 Trustpilot rating from 23 reviews shows client satisfaction
  • No public funding—bootstrapped or profit-driven growth
Doesn't chase viral moments or celebrity endorsements
Builds long-term relationships with true trendsetters
Avoids the 'big numbers' game of follower counts
Uses deep research to identify high-impact micro-communities
Not built for quick, one-off campaigns
Focuses on measurable action and brand lift, not vanity metrics

The Future is Niche, Not Mass

XOMAD proves that in influencer marketing, depth beats breadth every time. Their $9.1M revenue from 70 people is a masterclass in focused execution.

What tech stack does Xomad use?

21 detected
CMS1
Analytics & Marketing1
Performance1
Web Standards1
UI Libraries1
CSS Frameworks1
JavaScript Libraries1
Frontend Frameworks1
Tracking & Analytics10
L
LinkedIn Insight Tag
G
Google Analytics
L
LinkedIn Insight Tag
G
Google Tag Manager
G
Google APIs
L
LinkedIn Insight Tag
G
Google Analytics
G
Google DoubleClick
G
Google Static
L
LinkedIn

How much traffic does Xomad get?

Traffic & Engagement

21.7K
Monthly Visits
9.8
Pages/Visit
12:18
Avg. Duration
30%
Bounce Rate
Monthly Traffic Trend+646%
2.9K
Oct 2025
Oct
6.8K
Nov 2025
Nov
21.7K
Dec 2025
Dec

Traffic Sources

Search
29%
Direct
48%
Social
12%
Referrals
9%
Email
0%
Paid
1%

Where is Xomad's audience located?

🌍94.9%
🌍5.1%

What keywords does Xomad rank for?

5 keywords
1msheatherlynne800 vol
2xomad20 vol
3luke mcgarry960 vol
4plugcrew680 vol
5goodhousekeeping.com universal yums review 2025350 vol

How is Xomad's SEO?

Meta Tags

title60 chars

Pioneering Influencer Marketing and Research to Drive Action

description160 chars

XOMAD is paving the way for influencer marketing by forming close relationships with true trendsetters who have special bonds with their audiences and networks.

languageEN

Schema Types

Unknown

Who works at Xomad?

Loading leads...

What do customers think of Xomad?

The Plug by XOMAD

The Plug by XOMAD

4.7
23 reviews
✓ Claimed

Categories

Marketing Agency#undefined

Activity & Engagement

Reply Rate
0%
Avg. Reply Time
0.0 days
Claimed Date
4/8/2021

Contact Information

Address:
3616 The Strand
Manhattan Beach, US

Reviews (20)

Filter by rating:
Uroosha Salman
6/6/2022
🇨🇦 Canada1 reviewsOrganicUnverified
Customer service at The Plug by Xomad…

Customer service at The Plug by Xomad is AMAZING. The promptness is commendable. Every single time that i have reached out to them with any issue they are sure to respond so quick and fix things for me. Really really appreciate.

Jane
3/10/2022
🇵🇭 Philippines1 reviewsOrganicUnverified
Cynthia is a life saver! Awesome website..

Awesome Experience and Cynthia is professional, patient and very helpful. She answered all my questions and guided me on how to maximize the potential of The Plug. She's a life saver!

J'zotta Rolle - FITGIRLBOMB
2/16/2022
🇺🇸 United States1 reviewsOrganicUnverified
Fabiola and her crew are extremely…

Fabiola and her crew are extremely professional and have excellent communication skills. I've collaborated with them on two occasions. The communication was superb.

Company Response2/16/2022

Hi J'Zotta, Thank you for taking the time to review your most recent collaboration with MyFitnessPal. We are so glad to hear that you had a positive experience working with us for this campaign. We will pass on your compliments about Fabiola - she works hard to meet expectations like yours, and we’re happy to hear she hit the mark for you. We hope that you’ll keep using our platform for future collaborations + campaign opportunities. Until then, we’re here if you need anything :)

Shivani Shah
1/27/2022
🇺🇸 United States1 reviewsOrganicUnverified
It was great working with Fabiola

It was great working with Fabiola. She is very responsive and professional. Looking forward to working with her and her team in the future.

Company Response2/16/2022

Hi Shivani, Thank you for taking the time to review your most recent collaboration with MyFitnessPal. We are so glad to hear that you had a positive experience working with us for this campaign. We will pass on your compliments about Fabiola - she works hard to meet expectations like yours, and we’re happy to hear she hit the mark for you. We hope that you’ll keep using our platform for future collaborations + campaign opportunities. Until then, we’re here if you need anything :)

Momma Review
1/27/2022
🇺🇸 United States1 reviewsOrganicUnverified
Collaborating with The Plug by XOMAD is a breeze!

Collaborating with The Plug by XOMAD is always great because of the communication. With every collaboration the goal, requirements and compensation are clearly displayed and easy to navigate. If there is ever a question about the project the account manager is super helpful! Great company!

Company Response2/16/2022

Hi Momma Review, thank you so much for the review! We’re glad to hear that you’re enjoying your experience using The Plug by XOMAD. We are committed to providing a seamless user experience and it’s great to know that we’re meeting this goal. Thank you again for taking the time to share your feedback with us – it’s always appreciated.

Frequently Asked Questions about Xomad

What is Xomad's Revenue?
Xomad generates approximately $9M in annual revenue. With 70 employees, that's $130,500 per employee.
What does Xomad do?
XOMAD is paving the way for influencer marketing by forming close relationships with true trendsetters who have special bonds with their audiences and networks.
How fast is Xomad growing?
Xomad employee count has changed by 19% year over year.
What technologies does Xomad use?
Xomad uses 11 technologies across their website including Fonts, CMS, Advertising. Key technologies include Font Awesome, Google Fonts, Ghost, LinkedIn Insight Tag.
Who are Xomad's competitors?
Xomad's main competitors include QuantiTech, ChipRewards, Dynetics Technical Solutions, MartinFederal Consulting, TheraNest. These companies operate in similar markets and compete for the same customer base.
What do customers think of Xomad?
Xomad has a Trustpilot score of 4.7 out of 5 (4 stars) based on 23 customer reviews.

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How to contact Xomad?

What are Xomad's key pages?

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About xomad.com

XOMAD is paving the way for influencer marketing by forming close relationships with true trendsetters who have special bonds with their audiences and networks.

Company Overview

xomad.com
Website
lifestyle
Industry
#865,527
Global Rank
21.7K
Monthly Visitors
11
Technologies
22+
Employees

xomad.com Key Pages

Contact xomad.com

Technology Stack

xomad.com uses 11 technologies across their website including Font Awesome, Google Fonts, Ghost, LinkedIn Insight Tag, and more.

Fonts

Font Awesome, Google Fonts

CMS

Ghost

Advertising

LinkedIn Insight Tag

Analytics & Marketing

Google Analytics

Performance

Lazy Loading

Web Standards

Twitter Cards

Traffic & Audience

21.7K
Monthly Visits
30%
Bounce Rate
9.8
Pages/Visit
12:18
Avg. Duration

xomad.com receives approximately 21.7K monthly visitors and ranks #865,527 globally. The website has a bounce rate of 30% with visitors viewing an average of 9.8 pages per visit. Users spend an average of 12:18 on the site.

The majority of xomad.com's traffic comes from undefined, .

Frequently Asked Questions

What is xomad.com?
XOMAD is paving the way for influencer marketing by forming close relationships with true trendsetters who have special bonds with their audiences and networks.
What technologies does xomad.com use?
xomad.com uses 11 technologies including Font Awesome, Google Fonts, Ghost, and 5 more. View the full tech stack analysis above.
How do I contact xomad.com?
You can contact xomad.com through their contact page.
What are xomad.com's social media accounts?
xomad.com is active on twitter, facebook, linkedin, instagram. You can find links to all their social media profiles in the social section above.
How popular is xomad.com?
xomad.com receives approximately 21.7K monthly visitors and ranks #865,527 globally. Traffic is growing by 217.1% month-over-month.

Related Searches

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This page provides publicly available information about xomad.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit xomad.com directly at https://xomad.com.