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zeenews.india.com
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zeenews.india.com

17 technologies
VerifiedVisit36.6M/mo$128M49817 Tech
Deep Dive

Zee News: India's Digital Juggernaut

How a legacy broadcaster built a 36M monthly visit digital empire

While Western media struggles with digital transformation, Zee News quietly commands over 36 million monthly visits. This isn't just a news site—it's a blueprint for legacy media's digital dominance in emerging markets.

36.6M
monthly visits
57%
organic search
38%
direct traffic
$127.6M
annual revenue

"Zee News proves that in India's attention economy, legacy brand equity combined with aggressive SEO creates an unassailable competitive moat."

The SEO-First Strategy

With 57% organic traffic, Zee News has mastered the search algorithm. They don't just report news—they capture intent. Every headline is a keyword-optimized entry point, turning Google into their primary distribution channel. This is how you scale without burning cash on paid acquisition.

The Bharat Playbook

The 79.8% traffic concentration in undefined (likely India) reveals a focused strategy: dominate home turf before going global. While Western media chases international audiences, Zee News captures the massive, underserved Indian market where English and vernacular content coexist.

Their tech stack tells the story of modern media infrastructure—Tailwind CSS for speed, PWA for mobile-first users, and Vite for rapid iteration. This isn't a legacy system duct-taped together; it's a purpose-built digital machine.

  • 38% direct traffic indicates strong brand recall—users come back without Google's help
  • 498 employees suggests a lean operation for a $127M revenue business
  • PWA implementation targets India's mobile-first, data-conscious audience
  • Social presence across all major platforms creates a distribution safety net
No global expansion strategy visible
Hyper-focused on high-volume Indian market
Missing transparency on key metrics
SEO moat creates sustainable organic growth
No clear premium subscription model
Multi-platform presence for audience redundancy

The Unsexy Truth About Media Success

Zee News wins by executing the basics flawlessly—SEO, brand, and mobile-first UX—while others chase shiny objects.

What tech stack does Zeenews use?

26 detected
Cloud & Hosting1
Customer Support1
Web Standards2
Build Tools1
UI Libraries2
JavaScript Libraries2
Tracking & Analytics9
G
Google Analytics
G
Google Tag Manager
G
Google Tag Manager
G
Google AdSense
G
Google DoubleClick
G
Google Analytics
G
Google Static
A
Amazon CloudFront
J
jsDelivr

How much traffic does Zeenews get?

Traffic & Engagement

36.6M
Monthly Visits
2.6
Pages/Visit
2:19
Avg. Duration
59%
Bounce Rate
Monthly Traffic Trend-19%
45.4M
Oct 2025
Oct
45.6M
Nov 2025
Nov
36.6M
Dec 2025
Dec

Traffic Sources

Search
57%
Direct
38%
Social
2%
Referrals
3%
Email
0%
Paid
0%

Where is Zeenews's audience located?

🌍79.8%
🌍9.3%
🌍3.3%
🌍1.4%
🌍0.8%

How is Zeenews's SEO?

Open Graph Image

OG Image preview
og:image

https://english.cdn.zeenews.com/images/logo/placeholder_image.jpg

Meta Tags

title83 chars

Zee News: Latest News, Live Breaking News, Today News, India Political News Updates

description269 chars

Zee News brings latest news from India and World on breaking news, today news headlines, politics, business, technology, bollywood, entertainment, sports and others. Find exclusive news stories on Indian politics, current affairs, cricket matches, festivals and events.

languageEN

Schema Types

UnknownNewsMediaOrganizationWebPageWebSite

Who works at Zeenews?

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What do customers think of Zeenews?

No Trustpilot reviews available for this company.

Frequently Asked Questions about Zeenews

What is Zeenews's Revenue?
Zeenews generates approximately $128M in annual revenue. With 498 employees, that's $256,250 per employee.
What does Zeenews do?
Zee News brings latest news from India and World on breaking news, today news headlines, politics, business, technology, bollywood, entertainment, sports and others. Find exclusive news stories on Indian politics, current affairs, cricket matches, festivals and events.
How fast is Zeenews growing?
Zeenews employee count has changed by 24% year over year.
What technologies does Zeenews use?
Zeenews uses 17 technologies across their website including Cloud & Hosting, Advertising, Customer Support. Key technologies include AWS CloudFront, DoubleClick Floodlight, Google Ads, Zendesk.
Who are Zeenews's competitors?
Zeenews's main competitors include WBHM, WMFE 90.7, Josh Talks, ATechnos, Raasta Studios. These companies operate in similar markets and compete for the same customer base.

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About zeenews.india.com

Zee News brings latest news from India and World on breaking news, today news headlines, politics, business, technology, bollywood, entertainment, sports and others. Find exclusive news stories on Indian politics, current affairs, cricket matches, festivals and events.

Company Overview

zeenews.india.com
Website
news_and_media
Industry
36.6M
Monthly Visitors
17
Technologies

zeenews.india.com Key Pages

Contact zeenews.india.com

Technology Stack

zeenews.india.com uses 17 technologies across their website including AWS CloudFront, DoubleClick Floodlight, Google Ads, Zendesk, and more.

Cloud & Hosting

AWS CloudFront

Advertising

DoubleClick Floodlight, Google Ads

Customer Support

Zendesk

Analytics & Marketing

Google Tag Manager, Google Analytics

Performance

Lazy Loading, Priority Hints

Web Standards

Twitter Cards, PWA

Traffic & Audience

36.6M
Monthly Visits
59%
Bounce Rate
2.6
Pages/Visit
2:19
Avg. Duration

zeenews.india.com receives approximately 36.6M monthly visitors. The website has a bounce rate of 59% with visitors viewing an average of 2.6 pages per visit. Users spend an average of 2:19 on the site.

The majority of zeenews.india.com's traffic comes from undefined, undefined, .

Frequently Asked Questions

What is zeenews.india.com?
Zee News brings latest news from India and World on breaking news, today news headlines, politics, business, technology, bollywood, entertainment, sports and others. Find exclusive news stories on Indian politics, current affairs, cricket matches, festivals and events.
What technologies does zeenews.india.com use?
zeenews.india.com uses 17 technologies including AWS CloudFront, DoubleClick Floodlight, Google Ads, and 11 more. View the full tech stack analysis above.
How do I contact zeenews.india.com?
You can contact zeenews.india.com via email at [email protected] or through their contact page.
What are zeenews.india.com's social media accounts?
zeenews.india.com is active on twitter, youtube, facebook, instagram. You can find links to all their social media profiles in the social section above.
Is zeenews.india.com hiring?
Check zeenews.india.com's careers page for current job openings and opportunities.
How popular is zeenews.india.com?
zeenews.india.com receives approximately 36.6M monthly visitors. Traffic is declining by 19.8% month-over-month.

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This page provides publicly available information about zeenews.india.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit zeenews.india.com directly at https://zeenews.india.com.