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111SKIN: The Science of Luxury Skincare
A deep dive into a $38M brand built on scientific patents and celebrity endorsements
111SKIN isn't just selling skincare; they're selling the result of 20+ years of surgical research from London's Harley Street. Founded by Dr. Alexandrides, this brand has cracked the code on luxury by proving that science and status can coexist.
"They don't just market products; they market medical credibility. That's the moat."
The Loyalist Army
With 44% of traffic coming directly to the site, 111SKIN has built a brand that people seek out by name. This isn't accidental discovery—it's intentional loyalty. The 273-person team is executing a playbook that turns first-time buyers into repeat devotees who type '111skin' (4,400 monthly searches) into their browsers before Google even loads.
The Science-to-Luxury Pipeline
What makes 111SKIN unique is their NAC Y²™ patent—a molecule developed for surgical recovery that now powers luxury skincare. They've taken clinical-grade research and wrapped it in aspirational packaging. This isn't just another clean beauty brand; it's medical technology repackaged for the vanity shelf.
Their tech stack reveals a modern, performance-focused operation. Using Vite for speed, PWA capabilities for mobile, and Tailwind CSS for rapid iteration, they're built for conversion. The presence of Swiper and AOS suggests a slick, animated experience that keeps users engaged—critical for a brand selling $150+ serums.
- Patented NAC Y²™ technology (20+ years of research)
- Harley Street medical heritage as brand foundation
- Strong direct traffic (44%) indicating brand equity
- Strategic use of medical credibility in luxury positioning
- Modern tech stack optimized for conversion
The Verdict: Science as Status
111SKIN proves that in luxury skincare, the most powerful marketing is a patent number. They've turned medical credibility into a $38M business by making 'proven' feel premium.
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Luxury Skincare Products & Treatment Masks | 111SKIN
Luxury innovative skincare created by Dr Alexandrides of Harley St. Using patented NAC Y²™ with 20+ years of research for scientifically proven ingredients.
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Reviews (20)
Great products and customer service!
Great products that make truly make a difference! But for me, the customer service was equally as important and I would never have tried the products if it hadn't been for a highly knowledgeable, enthusiastic and pressure-free sales clerk.
Amazing skincare and even better customer service
Amazing skincare and even better customer service! My skin felt noticeably healthier, more hydrated and radiant after using the products, which really reflects the brand’s commitment to science-backed skincare. I had a small delivery issue, but 111SKIN’s customer care team handled it so well — quick responses, very helpful and super professional. The products themselves are incredible. Highly recommend!
So happy and pleased with 111skin :)
Absolutely amazing with the quality of the products. My skin has never felt and looked better. I’m NOT getting paid for this. I have purchased all products myself. Also, customer service is top notch. I am very very happy I discovered 111skin :)
Thank you so much for sharing your positive feedback, we love to hear your skin is at it's best! Team 111SKIN
The customer service is amazing
The customer service is amazing! The Compnay immediately replied to my emails and handled my concerns with no isuues.
Thank you so much for sharing your positive feedback! Team 111SKIN
Best Facial
I am so over the top happy 111skin Clinic Spa has opened up at The Plaza Hotel in NYC. I was there on Thursday October 2, 2025 for a Reparative Longevity Facial . Sally my esthetician who has over 20 years experience and now works for 111skin loves the products and sees the difference. She was awesome explaining what she was doing and loved how she made me feel ! It was such a great feeling that she was very knowledgeable and informative which products best suited for my skin and how to apply . I love the way my skin feels and looks after the facial . I have sensitive skin and I did not have any negative reactions . I have only used the face and neck masks rose gold and black diamond and now I can explore other products . I am a big spa junkie for over 30 years and since it was a awesome experience I wanted to share . I loved the products, the spa is beautiful, and the Manager Marlene greeted me she was very friendly and is she is so happy the Spa is opened !! The staff was very friendly at reception desk, the women I met refreshing the relaxing room and the changing room were smiling and helpful . I am looking forward going back in December for the Black Diamond non-surgical lift facial . Awesome experience!!!
Thank you so much for sharing your wonderful experience! We’re delighted you loved your facial and that our team made you feel cared for from start to finish. We look forward to welcoming you back in December for your next treatment! Team 111SKIN
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About 111skin.com
Luxury innovative skincare created by Dr Alexandrides of Harley St. Using patented NAC Y²™ with 20+ years of research for scientifically proven ingredients.
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Technology Stack
111skin.com uses 38 technologies across their website including Wistia, Font Awesome, Adobe Fonts, hCaptcha, HSTS, and more.
Video
Wistia
Fonts
Font Awesome, Adobe Fonts, Google Fonts
Security
hCaptcha, HSTS, reCAPTCHA
Error Tracking
Sentry
Programming Languages
PHP
CDN
jsDelivr
Traffic & Audience
111skin.com receives approximately 104.0K monthly visitors and ranks #357,464 globally. The website has a bounce rate of 44% with visitors viewing an average of 2.2 pages per visit. Users spend an average of 0:48 on the site.
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