In a world drowning in press releases, 72Point operates differently. They aren't just sending emails to journalists; they are engineering conversations. As a London-based PR agency with a focus on 'unrivalled media distribution,' they've built a reputation on one thing: getting your story told, not just published.

"They don't play the volume game; they play the impact game. In modern PR, quality distribution beats quantity every time."

• Specialized Service Lines: Distinct divisions for Creative, Video, and Broadcast PR.
• Tech-Enabled Distribution: Utilizes modern front-end frameworks (Tailwind, Bootstrap) for rapid asset deployment.
• Social Proof: Active on Twitter and LinkedIn, maintaining a professional footprint where journalists actually look.
• Privacy-First: A dedicated privacy page indicates compliance with GDPR and modern data standards.

For founders and investors, 72Point represents a 'black box' of influence. They don't rely on programmatic SEO or viral social media hacks. Instead, they utilize a traditional PR model supercharged with modern media assets. Their lack of public traffic data is irrelevant to their business model—they are selling influence to brands, not clicks to a website. This is a firm built on the old-school currency of trust, repackaged for the digital age.