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AgReserves: The Silent Giant of Farmland
How a 70-year-old ag company quietly dominates with $35M revenue and a people-first mission
In an era of flashy agtech startups and venture-backed food platforms, AgReserves operates with a quiet, century-old confidence. They don't chase trends—they grow food and people, using legacy ranches and modern planting techniques to build a sustainable empire from the ground up.
""We grow food. And we grow people." This isn't just a mission statement—it's a 70-year operational blueprint."
The Infrastructure Play
AgReserves isn't a startup; it's a consolidated portfolio of legacy ranches and new plantings. With 654 employees and a $35M revenue footprint, they've built a vertical model that controls land, operations, and people development. Their tech stack (jQuery, Tailwind, Bootstrap) suggests a pragmatic, functional approach—no unnecessary bells and whistles, just tools that work for a non-tech-first business.
The SEO & Brand Moat
Their search data reveals a telling pattern: 330 monthly searches for 'ag reserves' and 180 for 'who owns agreserves.' This isn't accidental traffic—it's brand-driven curiosity. With 46% direct traffic, they've built a destination, not just a website. The 29% organic share shows they're discoverable, but they own their audience.
The leadership team—David Wright (VP Permanent Plantings), Andrew Richardson, Luke Jenkins, Donna Scheel, and Terrence Gardner (all Controllers)—reads like a deep bench of operational experts, not marketing gurus. This is a company run by growers and operators, not pitch-deck presenters.
- 70+ years of harvests: A longevity play in a volatile industry
- Family of farms/ranches: Decentralized but unified model
- Noble endeavor framing: Mission-driven beyond profit
- Salt Lake City hub: Strategic ag region presence
The Quiet Giant
While others chase hypergrowth, AgReserves masters the fundamentals: land, people, and time. Their $35M revenue isn't a ceiling—it's a foundation.
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Home - AgReserves
Over 70 years of harvests have brought us here. We’re a world-class agriculture company, a family of farms and ranches, working together. From legacy ranches to new plantings, we share a noble endeavor: We grow food. And we grow people.
World-Class Agriculture Company
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About agreserves.com
Over 70 years of harvests have brought us here. We’re a world-class agriculture company, a family of farms and ranches, working together. From legacy ranches to new plantings, we share a noble endeavor: We grow food. And we grow people.
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Technology Stack
agreserves.com uses 13 technologies across their website including YouTube Embed, Font Awesome, PHP, and more.
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YouTube Embed
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PHP
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WordPress
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Traffic & Audience
agreserves.com receives approximately 3.5K monthly visitors and ranks #4,782,596 globally. The website has a bounce rate of 52% with visitors viewing an average of 1.8 pages per visit. Users spend an average of 0:40 on the site.
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