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Alaiko: The Autopilot for E-commerce Fulfillment
How 123 employees generate $17.2M by automating logistics for thousands of merchants
In the brutal world of e-commerce, the real battle isn't won on the storefront—it's won in the warehouse. Alaiko (formerly Zenfulfillment) is betting that fulfillment is the only moat that matters, using automation to turn logistics from a cost center into a growth engine.
"Alaiko isn't selling storage space; they're selling the elimination of operational drag."
The Zenrush® Velocity
The crown jewel is Zenrush®, their 1-day delivery promise. While competitors like Amazon set the bar, Alaiko democratizes it for DTC brands. The real metric to watch isn't just the $17.2M revenue—it's the efficiency ratio. With only 123 employees managing complex logistics, they are leveraging automation to scale labor costs sub-linearly with revenue.
The German Engineering Advantage
The traffic data tells a story of deep market penetration. 77.8% of traffic comes from undefined (likely Germany, given the .de Facebook presence and 'preise' pricing page). This isn't a spray-and-play SaaS tool; it's a localized logistics powerhouse. They own their home turf, evidenced by the massive 63% direct traffic—merchants aren't discovering them, they are seeking them out.
The brand evolution from Zenfulfillment to Alaiko signals a maturity shift. The tech stack reveals a pragmatic approach: jQuery and Bootstrap for stability, Google Analytics and GTM for data rigor, and Zendesk for high-touch support. They aren't chasing the latest React framework; they are building a reliable utility for busy founders.
- Revenue-per-employee is ~$140k, healthy for a logistics-heavy tech service.
- SEO strategy is bifurcated: Branded terms ('zenfulfillment') dominate, but they hunt high-volume generic traffic like 'shopify black friday'.
- Social presence is active but plays second fiddle to direct relationships—a B2B signal.
The Verdict: A Boring Billion-Dollar Play
Alaiko is building the invisible infrastructure that powers the next generation of e-commerce brands. They are the operating system for the physical internet.
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https://cdn.prod.website-files.com/62fcfc1dd26fac129a87f47a/6490937707292d2b33a934ad_Zenfulfillment_Home_DE.png
Meta Tags
Growth through outstanding e-commerce fulfillment
You sell. We store, pack & ship | Fully automated with 1-day delivery Zenrush® | Your operations on autopilot with the #1 e-commerce fulfillment solution
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About alaiko.com
You sell. We store, pack & ship | Fully automated with 1-day delivery Zenrush® | Your operations on autopilot with the #1 e-commerce fulfillment solution
Company Overview
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Technology Stack
alaiko.com uses 24 technologies across their website including Google Fonts, reCAPTCHA, PHP, and more.
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Google Fonts
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reCAPTCHA
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PHP
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Webflow
Cloud & Hosting
Amazon Web Services, AWS CloudFront
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Weglot
Traffic & Audience
alaiko.com receives approximately 97.1K monthly visitors and ranks #417,798 globally. The website has a bounce rate of 52% with visitors viewing an average of 1.9 pages per visit. Users spend an average of 0:57 on the site.
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