amatrol.com
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Amatrol: The Industrial Training Titan
How a 190-person company dominates $34.5M in industrial tech education.
While Silicon Valley chases AI hype, Amatrol quietly builds the physical backbone of the American workforce. With 190 employees generating $34.5M in revenue, they aren't selling software—they're selling competence. This is the story of the industrial training monopoly you've never heard of.
"Amatrol doesn't just teach technology; they manufacture the technicians who build the future."
The Revenue Efficiency Play
Amatrol achieves a staggering $181,579 revenue per employee. This isn't a SaaS margin, but for a hardware-adjacent education company, it's elite efficiency. They've monetized the gap between high school and the factory floor, turning curriculum into high-margin hardware and software bundles.
The Search Moat
With 44,062 monthly visits, 45% come organically. The keyword 'amatrol' alone drives 990 monthly searches. This indicates a high-intent, B2B audience—colleges and corporations actively seeking their specific brand of training. They aren't acquiring customers; customers are finding them.
The 'undefined' traffic geography (66.4%) suggests a heavy domestic US focus, likely tied to community colleges and manufacturing hubs. Their tech stack—jQuery, Bootstrap, and PWA—reveals a pragmatic, function-over-fashion approach. They aren't rebuilding the web; they're ensuring their training modules load on shop floor tablets.
- Monetized Niche: Dominates industrial automation and metrology training (e.g., 'Amatrol Metrology CMM').
- B2B Moat: High organic traffic suggests deep integration into educational institutions.
- Operational Efficiency: ~$180k revenue per employee indicates a lean, scalable model.
The Unsung Industrial Giant
Amatrol proves that in a digital world, the most valuable companies still build the physical skills to run it.
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About amatrol.com
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Technology Stack
amatrol.com uses 20 technologies across their website including YouTube Embed, Google Fonts, reCAPTCHA, and more.
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WordPress
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Traffic & Audience
amatrol.com receives approximately 44.1K monthly visitors and ranks #714,056 globally. The website has a bounce rate of 33% with visitors viewing an average of 2.8 pages per visit. Users spend an average of 0:28 on the site.
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