While consumers obsess over the latest iPhone, Apkudo quietly processes millions of used devices in the background. This is the industrial backbone of the circular economy, where robots and algorithms determine whether your old phone gets refurbished, resold, or recycled.

"Apkudo isn't selling phones—they're selling certainty in an industry built on uncertainty."

The real moat isn't just technology—it's data. With 10,635 monthly visits (880 branded searches), Apkudo has established itself as the industry reference point. Competitors like EcoATM or Brightstar handle pieces of the puzzle, but Apkudo's end-to-end platform captures the entire lifecycle: certification, trade-in, enterprise recovery, processing, and monetization. Their tech stack (jQuery, Tailwind, Bootstrap) suggests a pragmatic, B2B-focused approach rather than consumer-facing flash.

• Vertical integration: Hardware robotics + SaaS platform in one company
• Enterprise-first: 84.3% traffic from undefined markets (likely direct B2B contracts)
• Data moat: Grades 500+ parameters per device, creating pricing benchmarks
• Capital efficiency: $86.9M revenue from 231 employees = $376K revenue per employee