appfigures.com
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Appfigures: The Bootstrapped Intelligence Engine
How 14 people built a $1.2M revenue app analytics powerhouse with zero funding
While VCs chase the next unicorn, Appfigures quietly dominates the app intelligence space with a lean team of just 14 people. They've built a $1.2M revenue machine without taking a single dollar of outside funding.
"Appfigures proves that massive scale isn't required to build a sustainable, profitable SaaS business."
The Growth Story
Despite having just 14 employees, Appfigures generates an impressive $85K+ revenue per employee. Their traffic is nearly evenly split between organic (46%) and direct (45%), indicating strong brand recognition and SEO fundamentals. With over 1.1M backlinks, they've built serious domain authority in the competitive ASO tools space.
The Founder Playbook
Led by Ariel Michaeli (Founder + CEO), the team includes specialized data scientists and growth leaders. Their focus on 'simple ASO tools' and 'comprehensive app analytics' suggests they've doubled down on product depth rather than feature breadth—a counter-strategy to enterprise competitors.
The tech stack reveals a pragmatic approach: jQuery and Bootstrap for speed, Tailwind for modern UI, and AWS CloudFront for reliability. They're not chasing bleeding-edge tech—they're shipping what works.
- Bootstrapped profitability: $1.2M revenue with zero funding
- Capital efficiency: $85K+ revenue per employee
- Strong organic presence: 46% traffic from search
- Massive backlink portfolio: 1.1M links built
- Lean operations: 14-person team scaling globally
The Quiet Giant of App Analytics
Appfigures is building the future of ASO tools without the noise—and that's exactly why founders should pay attention.
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Appfigures - ASO tools, App Intelligence, and Analytics
Grow you download with simple ASO tools, app intelligence, and comprehensive app analytics for all of your mobile apps.
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appFigures: App Store Analytics for Everyone
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About appfigures.com
Grow you download with simple ASO tools, app intelligence, and comprehensive app analytics for all of your mobile apps.
Company Overview
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Technology Stack
appfigures.com uses 16 technologies across their website including Google Fonts, HSTS, Cloudflare Turnstile, PHP, and more.
Fonts
Google Fonts
Security
HSTS, Cloudflare Turnstile
Programming Languages
PHP
CMS
Webflow
CDN
jsDelivr
Cloud & Hosting
AWS CloudFront, Cloudflare
Traffic & Audience
appfigures.com receives approximately 394.1K monthly visitors and ranks #107,686 globally. The website has a bounce rate of 38% with visitors viewing an average of 3.6 pages per visit. Users spend an average of 2:33 on the site.
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