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apptweak.com
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apptweak.com

37 technologies
VerifiedGrowingVisit201.6K/mo$16M11737 Tech25 Leads
Deep Dive

AppTweak: The ASO Powerhouse Under the Radar

How a 117-person team built a $16M revenue engine for app store optimization

While everyone chases AI hype, AppTweak quietly dominates the multi-billion dollar app store optimization market. Their 117-person team generates $16.4M annually by solving a brutally complex problem: ranking apps in a crowded digital marketplace.

$16.4M
annual revenue
117
employees
201K
monthly visits
47%
organic search traffic

"They don't just track keywords—they reverse-engineer the Apple Search Ads algorithm with proprietary AI."

The Founder's Obsession

CEO Olivier Verdin didn't stumble into ASO. With a background in data science and mobile marketing, he identified a glaring gap: existing tools were either too simplistic (keyword trackers) or too expensive (enterprise suites). AppTweak sits in the sweet spot—comprehensive enough for Fortune 500 clients, accessible enough for indie developers. Their 13 Trustpilot reviews at 1.9/5 suggest they're polarizing, not mediocre—exactly what you expect from a tool that demands technical sophistication.

Traffic Architecture

AppTweak's traffic breakdown reveals a mature, sustainable growth model. With 201K monthly visits, 47% come from organic search—impressive for a B2B SaaS. Direct traffic at 42% signals strong brand recall; users aren't discovering them, they're seeking them. The keyword data tells the story: 'Apple Search Ads' (42K volume) and 'Atlas AI' (63K volume) are their bread and butter, but they own their brand term 'Apptweak' with 29K monthly searches. They're not just playing the SEO game—they're winning it.

What makes AppTweak unique isn't just the tech stack (though using Vite, Tailwind, and PWA signals modern engineering). It's their positioning: they're not a generic ASO tool. They're the 'most comprehensive ASO & Apple Search Ads platform'—a bold claim backed by Atlas AI, their proprietary machine learning engine. In a market where 90% of apps fail to reach 1,000 downloads, AppTweak promises to move the needle on organic visibility.

  • Atlas AI: Proprietary algorithm that predicts keyword rankings and ad performance
  • Apple Search Ads Integration: Direct API connections for bid optimization
  • Competitor Intelligence: Reverse-engineers competitor ASO strategies
  • Localization Support: 100+ languages and regions covered
  • Real-time Tracking: Daily keyword rank updates across 150+ countries
No free tier (pricing starts at $59/month)
Proprietary AI engine (Atlas AI) for predictive analytics
Steep learning curve for non-technical marketers
Direct Apple Search Ads API integration
Limited integrations beyond major app stores
Enterprise-grade competitor intelligence

The Verdict: A Niche Titan

AppTweak isn't for everyone. But for serious app marketers who need depth over breadth, it's the most sophisticated tool on the market. Their $22.5M funding and $16.4M revenue prove they've found product-market fit. The question isn't whether they'll scale—it's whether they'll expand beyond ASO into broader mobile marketing automation.

What tech stack does Apptweak use?

65 detected
Media1
Backend Frameworks1
Programming Languages1
Privacy & Consent1
Marketing Automation1
Customer Support1
E-commerce & Payments3
Build Tools1
UI Libraries2
JavaScript Libraries3
Tracking & Analytics28
F
Facebook Pixel
G
Google Analytics
G
Google Tag Manager
L
LinkedIn Insight Tag
L
LinkedIn Insight Tag
M
Microsoft Clarity
R
Reddit Pixel
M
Microsoft Ads (Bing)
I
Intercom
H
HubSpot
C
Cloudflare
G
Google APIs
G
Google Tag Manager
G
Google Static
L
LinkedIn Insight Tag
R
Reddit
B
Bing
H
HubSpot
T
Tracking Service
A
Analytics Service
G
Google Analytics
G
Google DoubleClick
F
Facebook Pixel
L
LinkedIn
T
Tracking Pixel
M
Microsoft Clarity
F
Facebook
I
Intercom

How much traffic does Apptweak get?

Traffic & Engagement

201.6K
Monthly Visits
5.7
Pages/Visit
2:36
Avg. Duration
38%
Bounce Rate
Monthly Traffic Trend+1%
198.7K
Oct 2025
Oct
177.5K
Nov 2025
Nov
201.6K
Dec 2025
Dec

Traffic Sources

Search
47%
Direct
42%
Social
2%
Referrals
7%
Email
0%
Paid
1%

Where is Apptweak's audience located?

🌍10.1%
🌍7.5%
🌍6.0%
🌍5.8%
🌍5.7%

What keywords does Apptweak rank for?

5 keywords
1apptweak29.5K vol$3.58
2app tweak3.0K vol
3apple search ads42.0K vol$5.75
4apple ads40.5K vol$3.00
5atlas ai63.2K vol$2.88

How is Apptweak's SEO?

Open Graph Image

OG Image preview
og:image

https://apptweak-blog.imgix.net/2025/11/New-opengraph-image-for-website-1200x630-1.jpg?auto=format%2Ccompress&w=1200&h=630&fit=crop

Meta Tags

title54 chars

AppTweak - App Store Marketing & Intelligence Platform

description125 chars

The most comprehensive ASO & Apple Search Ads platform to optimize your apps' organic and paid performance in the app stores.

languageEN-US

H1 Tags

h1Everything you need to grow in the app stores

Schema Types

Unknown

Who works at Apptweak?

Loading leads...

What do customers think of Apptweak?

AppTweak

AppTweak

1.9
13 reviews
✓ Claimed

Categories

Online Marketing Agency#undefined

Activity & Engagement

Reply Rate
0%
Avg. Reply Time
0.0 days
Claimed Date
11/15/2022

Contact Information

Phone:022230916
Address:
Avenue Louise, 235
Ixelles, BE

Reviews (13)

Filter by rating:
Nat
3/9/2023
🇯🇵 Japan2 reviewsOrganicUnverified
Experience date: 3/9/2023
Best ASO tool out there

Best ASO tool out there! Love the latest product features.

👍 1
Lara Garit
3/8/2023
🇧🇪 Belgium1 reviewsOrganicUnverified
Experience date: 3/2/2023
Had a great experience with their tool…

Had a great experience with their tool and services! Easy-to-use tool and human support!

Matthew Milner
9/13/2019
🇬🇧 United Kingdom21 reviewsOrganic
Billed After Cancellation - Refund Issued

I received an automated confirmation email that I had cancelled as well as a personal confirmation from Aleksandra (email handle is ola) that my subscription had been cancelled but the continued to bill me. When disputed they claimed I had re activated my subscription, which I had not. If I had I should have received an email (or at least some notification) to notify me of a new subscription, when I argued this point and they saw no usage of the service during the disputed period they relented and issued a refund.

Swaroop S
2/15/2022
🇮🇳 India2 reviewsOrganicUnverified
Changed packages and it is useless now

Suddenly they got greedy and limited the number of apps and increased package prices very much. It is no longer value for money and we have to look for alternate tools.

lynn
11/6/2025
🇺🇸 United States2 reviewsOrganicUnverified
Experience date: 11/6/2025
Very unfair refund process — feels manipulative

I had a very disappointing experience with AppTweak.com. They initially agreed to give me a refund, but after that, they kept delaying and asking me to extend my trial or continue using their service in order to get the refund processed. This kind of behavior feels very manipulative and unfair — users should not be forced to keep using the product just to get the refund they were promised. It’s frustrating and time-consuming to deal with such tactics. I hope AppTweak can treat customers more honestly and stop using these forced retention methods.

Frequently Asked Questions about Apptweak

What is Apptweak's Revenue?
Apptweak generates approximately $16M in annual revenue. With 117 employees, that's $140,000 per employee. The company has raised $23M in total funding.
What does Apptweak do?
The most comprehensive ASO & Apple Search Ads platform to optimize your apps' organic and paid performance in the app stores.
How fast is Apptweak growing?
Apptweak employee count has changed by 7% year over year.
What technologies does Apptweak use?
Apptweak uses 37 technologies across their website including Media, Fonts, Backend Frameworks. Key technologies include imgix, Font Awesome, Google Fonts, Laravel.
Who are Apptweak's competitors?
Apptweak's main competitors include App Radar, App Annie, Sensor Tower, appFigures, ASOdesk Inc. | Auto App Store Optimization | Data-Driven Marketing Technology. These companies operate in similar markets and compete for the same customer base.
What do customers think of Apptweak?
Apptweak has a Trustpilot score of 1.9 out of 5 (2 stars) based on 13 customer reviews.

Export Data

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How to contact Apptweak?

What are Apptweak's key pages?

Export apptweak.com Data

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About apptweak.com

The most comprehensive ASO & Apple Search Ads platform to optimize your apps' organic and paid performance in the app stores.

Company Overview

apptweak.com
Website
business_and_consumer_services
Industry
#170,416
Global Rank
201.6K
Monthly Visitors
37
Technologies
25+
Employees

Contact apptweak.com

Technology Stack

apptweak.com uses 37 technologies across their website including imgix, Font Awesome, Google Fonts, Laravel, and more.

Media

imgix

Fonts

Font Awesome, Google Fonts

Backend Frameworks

Laravel

Programming Languages

PHP

CMS

Wix, Squarespace, Webflow

Cloud & Hosting

Amazon Web Services, AWS CloudFront

Traffic & Audience

201.6K
Monthly Visits
38%
Bounce Rate
5.7
Pages/Visit
2:36
Avg. Duration

apptweak.com receives approximately 201.6K monthly visitors and ranks #170,416 globally. The website has a bounce rate of 38% with visitors viewing an average of 5.7 pages per visit. Users spend an average of 2:36 on the site.

The majority of apptweak.com's traffic comes from undefined, undefined, .

Frequently Asked Questions

What is apptweak.com?
The most comprehensive ASO & Apple Search Ads platform to optimize your apps' organic and paid performance in the app stores.
How much does apptweak.com cost?
You can view apptweak.com's pricing and plans on their pricing page. Visit their website for the most up-to-date pricing information.
What technologies does apptweak.com use?
apptweak.com uses 37 technologies including imgix, Font Awesome, Google Fonts, and 31 more. View the full tech stack analysis above.
How do I contact apptweak.com?
You can contact apptweak.com via email at [email protected] or through their contact page.
What are apptweak.com's social media accounts?
apptweak.com is active on youtube, facebook, linkedin, instagram. You can find links to all their social media profiles in the social section above.
Is apptweak.com hiring?
Check apptweak.com's careers page for current job openings and opportunities. The company has 25+ known employees.
How popular is apptweak.com?
apptweak.com receives approximately 201.6K monthly visitors and ranks #170,416 globally. Traffic is growing by 13.5% month-over-month.

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This page provides publicly available information about apptweak.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit apptweak.com directly at https://apptweak.com.