archdaily.com
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ArchDaily: The Architecture World's Unfiltered Newsfeed
How a 758-person team built the most visited architecture platform on Earth
While most architecture publications cater to glossy magazines and academic journals, ArchDaily built a 4.7-million-visit-per-month empire by becoming the internet's raw, unfiltered newsfeed for the global architecture community. They didn't just report on buildings—they became the platform where the industry breathes.
"ArchDaily didn't just report on buildings—they became the platform where the industry breathes."
The Global Blueprint
With 51% direct traffic and 42% organic search, ArchDaily has achieved what most media companies dream of: a loyal, returning audience that types their URL directly. Their 41 million backlinks aren't just SEO metrics—they're a testament to becoming the primary source architects cite, students reference, and firms discover. The 'undefined' countries in their top traffic list tell a story: they've transcended borders so completely that their analytics can't even categorize their global reach.
The Traffic Paradox
Here's the counterintuitive genius: ArchDaily's top keyword is 'archdaily' itself (73,750 monthly searches). This isn't vanity—it's brand dominance. When architects search for architecture news, they search for 'ArchDaily' not 'architecture news.' They've become the category. Meanwhile, their second most searched term is 'jakarta' (311,600 monthly searches), revealing how they've become a geographic discovery tool for architecture beyond Western capitals.
The tech stack tells the story of a platform built for speed and scale: jQuery for legacy reliability, Tailwind CSS for modern UI, Vite for rapid development, and PWA capabilities for mobile-first professionals. They're not chasing bleeding-edge frameworks—they're optimizing for the architect on a construction site who needs instant access to project details on a phone.
- 51% direct traffic proves they've built a daily habit, not just a search destination
- 41M+ backlinks from 4.7M monthly visits shows a 9:1 backlink-to-visit ratio—extraordinary authority
- 758 employees on $217.5M revenue = $287K revenue per employee—highly efficient for a media company
- Their top 5 keywords are 73% branded searches, indicating category ownership
ArchDaily is the infrastructure of modern architecture
They don't just cover the industry—they've become its operating system, with a business model that proves specialized media can scale globally while staying indispensable to its core audience.
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ArchDaily | Broadcasting Architecture Worldwide
ArchDaily, Broadcasting Architecture Worldwide: Architecture news, competitions and projects updated every hour for the architecture professional
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About archdaily.com
ArchDaily, Broadcasting Architecture Worldwide: Architecture news, competitions and projects updated every hour for the architecture professional
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Technology Stack
archdaily.com uses 23 technologies across their website including Font Awesome, Google Fonts, reCAPTCHA, Sentry, and more.
Fonts
Font Awesome, Google Fonts
Security
reCAPTCHA
Error Tracking
Sentry
Backend Frameworks
Ruby on Rails
Programming Languages
PHP
Cloud & Hosting
Amazon Web Services, AWS CloudFront
Traffic & Audience
archdaily.com receives approximately 4.7M monthly visitors and ranks #8,388 globally. The website has a bounce rate of 41% with visitors viewing an average of 7.5 pages per visit. Users spend an average of 3:07 on the site.
The majority of archdaily.com's traffic comes from undefined, undefined, .
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