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dezeen.com
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dezeen.com

25 technologies
VerifiedVisit3.5M/mo$24M11625 Tech25 Leads
Deep Dive

Dezeen: The Architecture & Design Empire

How a niche magazine became a $23M global design authority

In a world of fleeting trends, Dezeen stands as the definitive authority on architecture and design. With 3.5 million monthly visitors and 43 million backlinks, this isn't just a magazine—it's the industry's operating system.

$23.8M
annual revenue
3.5M
monthly visits
43M+
backlinks
48%
direct traffic

"Dezeen doesn't report on design culture—it is design culture."

The Architecture of Authority

With 48% direct traffic, Dezeen has achieved what most media companies dream of: readers who type 'dezeen.com' directly into their browser. This isn't accidental discovery—it's intentional loyalty. The 43% organic search traffic shows they're also winning SEO, ranking for 'architecture' (163K monthly searches) while owning their brand term (36K searches).

The Growth Flywheel

Dezeen's traffic reveals a sophisticated content strategy. While their brand dominates, they capture architects searching for 'architecture' and design enthusiasts hunting 'dezeen awards' (1.5K monthly searches). This creates a flywheel: awards drive submissions and traffic, which builds brand authority, which attracts more direct visitors.

The tech stack tells its own story. Using jQuery, Bootstrap, and Vite, they've built a PWA that serves millions without breaking. Unlike bloated media sites, Dezeen's architecture is lean—prioritized hints and lazy loading ensure pages load fast even with high-res architectural imagery. They're not chasing every trend; they're building infrastructure for scale.

  • 48% direct traffic proves unmatched brand authority in design media
  • 43 million backlinks show content that architects and designers naturally cite
  • 116 employees generate $23.8M revenue—$205K per employee (highly efficient)
  • Owns 36K monthly searches for their brand name alone
They DON'T chase viral trends or celebrity gossip
They DO own the architecture and design conversation globally
They DON'T dilute focus across unrelated topics
They DO build direct relationships with 3.5M monthly readers
They DON'T rely on algorithmic platforms for distribution
They DO monetize through premium advertising and awards

The Blueprint for Niche Domination

Dezeen proves that in an age of algorithmic media, deep expertise and brand authority still win. They're not just reporting on design—they're the infrastructure of the design world itself.

What tech stack does Dezeen use?

39 detected
Video1
Search1
Programming Languages1
Cloud & Hosting1
Scheduling1
Web Standards2
Build Tools1
UI Libraries1
CSS Frameworks1
JavaScript Libraries3
Frontend Frameworks1
Tracking & Analytics14
G
Google Analytics
G
Google Tag Manager
G
Google Analytics
G
Google DoubleClick
G
Google Tag Manager
G
Google APIs
P
Pinterest
F
Facebook Pixel
G
Google Static
F
Facebook
G
Google AdSense
C
Cloudflare
C
Cloudflare Insights
J
jsDelivr

How much traffic does Dezeen get?

Traffic & Engagement

2.7M
Monthly Visits
+2.0%
2.2
Pages/Visit
8:02
Avg. Duration
73%
Bounce Rate
Monthly Traffic Trend+12%
2.4M
Oct 2025
Oct
2.6M
Nov 2025
Nov
2.7M
Dec 2025
Dec

Rankings

#20,781
Global Rank
#12,865
United States Rank

Backlinks & Authority

43.2M
Backlinks
103.0K
Ref. Domains
58
Authority Score
Low
Penalty Risk
Backlinks Trend+13%
38.2M
Jul 2025
Jul
38.9M
Aug 2025
Aug
40.3M
Sep 2025
Sep
42.9M
Oct 2025
Oct
44.3M
Nov 2025
Nov
43.2M
Dec 2025
Dec

Search Traffic

Organic
466.5K

Top Organic Keywords

#1dezeen
8,100 vol5.2%
#6architecture
110,000 vol2.1%
#1nine project the george washington university dezeen
1,900 vol1.2%
#1deezin
1,600 vol1.0%
#3architecture news
14,800 vol1.0%

Where is Dezeen's audience located?

🇺🇸United States31.2%
🇮🇳India16.2%
🇬🇧United Kingdom10.8%
🇦🇺Australia6.2%
🇨🇦Canada3.0%

Device Distribution

Desktop34.8%
Mobile65.2%

What keywords does Dezeen rank for?

5 keywords
1dezeen36.6K vol$0.65
2dezeen award30 vol
3deezen2.3K vol
4dezeen awards1.5K vol
5architecture163.5K vol$3.03

How is Dezeen's SEO?

Open Graph Image

OG Image preview
og:image

https://static.dezeen.com/uploads/2021/09/Dezeen-Logo.png

Meta Tags

title41 chars

Dezeen | architecture and design magazine

description72 chars

The world's most influential architecture, interiors and design magazine

og:title

Dezeen

languageEN

H1 Tags

h1Dezeen Magazine dezeen-logo dezeen-logo
h1This site asks for consent to use your data
h1Manage your data

Schema Types

UnknownWebPage

Who works at Dezeen?

Loading leads...

What do customers think of Dezeen?

No Trustpilot reviews available for this company.

Frequently Asked Questions about Dezeen

What is Dezeen's Revenue?
Dezeen generates approximately $24M in annual revenue. With 116 employees, that's $205,000 per employee.
What does Dezeen do?
The world's most influential architecture, interiors and design magazine
How fast is Dezeen growing?
Dezeen has grown by 2.0% in the last 6 months according to traffic data. employee count has changed by 21% year over year.
How do people interact with Dezeen?
When visiting Dezeen, visitors view an average of 2.2 pages per visit, and spend around 8:02 on the site, and the bounce rate is 73.0%.
How do people find Dezeen?
2.2M people (83%) visit Dezeen directly. 466.5K (17%) find them through organic search.
Who uses Dezeen?
Dezeen's top market is United States with 839.3K visitors (31.2%). India is 2nd with 436.3K (16.2%). United Kingdom is 3rd with 289.1K (10.8%).
What technologies does Dezeen use?
Dezeen uses 25 technologies across their website including Video, Fonts, Search. Key technologies include Vimeo, Font Awesome, Google Fonts, Algolia.
Who are Dezeen's competitors?
Dezeen's main competitors include Ideal Shopping Direct, Massive Interactive, Vitec Production Solutions, Aurora Media Worldwide, Global. These companies operate in similar markets and compete for the same customer base.

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About dezeen.com

The world's most influential architecture, interiors and design magazine

Company Overview

dezeen.com
Website
news_and_media
Industry
#19,988
Global Rank
3.5M
Monthly Visitors
25
Technologies
25+
Employees

dezeen.com Key Pages

Technology Stack

dezeen.com uses 25 technologies across their website including Vimeo, Font Awesome, Google Fonts, Algolia, and more.

Video

Vimeo

Fonts

Font Awesome, Google Fonts

Search

Algolia

Programming Languages

PHP

CMS

WordPress

CDN

cdnjs, unpkg, jsDelivr

Traffic & Audience

3.5M
Monthly Visits
50%
Bounce Rate
2.1
Pages/Visit
1:40
Avg. Duration

dezeen.com receives approximately 3.5M monthly visitors and ranks #19,988 globally. The website has a bounce rate of 50% with visitors viewing an average of 2.1 pages per visit. Users spend an average of 1:40 on the site.

The majority of dezeen.com's traffic comes from undefined, undefined, .

Frequently Asked Questions

What is dezeen.com?
The world's most influential architecture, interiors and design magazine
What technologies does dezeen.com use?
dezeen.com uses 25 technologies including Vimeo, Font Awesome, Google Fonts, and 19 more. View the full tech stack analysis above.
How do I contact dezeen.com?
You can contact dezeen.com via email at [email protected] or through their contact page.
What are dezeen.com's social media accounts?
dezeen.com is active on twitter, youtube, facebook, linkedin, instagram. You can find links to all their social media profiles in the social section above.
Is dezeen.com hiring?
Check dezeen.com's careers page for current job openings and opportunities. The company has 25+ known employees.
How popular is dezeen.com?
dezeen.com receives approximately 3.5M monthly visitors and ranks #19,988 globally.

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This page provides publicly available information about dezeen.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit dezeen.com directly at https://dezeen.com.