While the world obsesses over flashy AI apps, Arkessa quietly connects the machines that actually run our economy. This isn't a consumer play—it's the invisible plumbing of the Industrial Internet, and with just 59 employees generating $18.6M in revenue, they've cracked the code on high-leverage B2B infrastructure.

"In IoT connectivity, the money isn't in being seen—it's in being essential. Arkessa chose the latter."

The keyword profile tells the real story. Arkessa's own brand gets 100 monthly searches, but they're not competing for 'IoT SIM' or 'M2M connectivity.' Instead, their audience is searching for highly technical specifications like 'LTE meaning cat-4' and implementation questions. They've positioned themselves as the answer to engineering problems, not a commodity product.

• Revenue-per-employee ratio suggests elite operational efficiency
• Direct traffic dominance indicates strong enterprise stickiness
• Technical keyword strategy avoids commoditized search terms
• Bootstrap mentality: no funding rounds, profitable from operations