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ASIC North: The Quiet Giant of Custom Silicon
Why this 97-person, $27M firm dominates the niche of complex analog/digital ASIC design
In an industry obsessed with fabless giants and billion-dollar IPOs, ASIC North operates with surgical precision. They don't design consumer chips; they engineer the invisible, mission-critical silicon that powers aerospace, defense, and high-reliability systems.
"They aren't chasing the FPGA crowd; they're building the analog and digital cores that FPGAs can't touch."
The Niche is the Moat
With only 97 employees generating $27M in revenue, ASIC North achieves a staggering $275k revenue per employee. This isn't a volume play; it's a high-value, low-volume model. Their traffic data confirms it: 4,004 monthly visits is microscopic for a tech company, but it's hyper-targeted. These aren't casual browsers; they're engineers solving specific, difficult problems.
Traffic Signals Intent
Look at their keywords: 'finfet' (6,790 monthly searches) and 'asic rad hard' (70 monthly searches). The mix reveals their domain. They are visible for foundational semiconductor tech but own the obscure, high-stakes queries like radiation-hardened ASICs. The 41% direct traffic is the real tell—it means engineers and procurement officers bookmark them and return directly. They've become a trusted vendor, not just a search result.
Their tech stack—jQuery, Slick, Tailwind CSS—might seem dated compared to React-heavy startups, but it reflects their operational focus. The website is a functional brochure, not a product. The heavy lifting is done by their engineering teams, led by names like Jerry Heath (Physical Design Manager) and Bryan Bullis (Senior ASIC Design Engineer). These aren't marketing titles; they are technical authority signals.
- Vertical Focus: Deep expertise in Aerospace, Defense, and Medical markets where reliability trumps cost.
- Turnkey Capability: They don't just design; they manage the full flow from RTL to GDSII, reducing friction for clients.
- Analog/Digital Hybrid: Few firms master both domains. ASIC North treats them as a unified challenge.
The Unsexy Unicorn
While the world chases AI hype, ASIC North builds the physical layer that makes it all possible. In a supply chain crisis, they are the strategic partner you call when you need silicon that works, period.
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Analog, Digital ASIC & VLSI Design Services | ASIC North
ASIC North is an ASIC design services company in the U.S. providing custom and semi custom VLSI & turnkey design, IP core development & more! Contact us!
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About asicnorth.com
ASIC North is an ASIC design services company in the U.S. providing custom and semi custom VLSI & turnkey design, IP core development & more! Contact us!
Company Overview
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asicnorth.com uses 15 technologies across their website including Font Awesome, Google Fonts, reCAPTCHA, PHP, and more.
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Font Awesome, Google Fonts
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reCAPTCHA
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PHP
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WordPress
Analytics & Marketing
Google Tag Manager, Google Analytics
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Lazy Loading, Priority Hints
Traffic & Audience
asicnorth.com receives approximately 4.0K monthly visitors and ranks #4,590,152 globally. The website has a bounce rate of 50% with visitors viewing an average of 1.6 pages per visit. Users spend an average of 0:45 on the site.
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