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Attest: The 90s Research Firm in a Gen-Z World
A $15M revenue company with 370k monthly visits, but is it truly disrupting market research?
In a world drowning in data, Attest promises a clear signal from the noise—unlocking consumer insights across 59 countries. But with a tech stack that feels eerily familiar and a traffic profile that screams 'legacy,' is this the future of market research or just a fresh coat of paint on an old industry?
"Attest has built a moat of brand awareness, but its tech stack suggests they're still building the walls."
The Traffic Paradox
With 370,993 monthly visits, Attest commands a respectable audience. But the real story is in the composition: 57% direct traffic indicates strong brand recall, likely from enterprise clients. Yet, only 33% comes from organic search—a surprisingly low number for a company positioning itself as a digital-first insights platform. This isn't a product-led growth engine; it's a sales-led machine.
The 'YouGov' Shadow
Attest's keyword strategy reveals an identity crisis. Their second most-searched term is 'yougov'—a direct competitor with 87,860 monthly searches. This isn't just competition; it's a battle for category ownership. Attest is fighting to be the 'attest' to YouGov's 'YouGov,' but in search, they're still playing second fiddle. The real opportunity lies in 'brand health metricks' (250 volume)—a niche they can own.
The leadership team—Jeremy King (CEO), Andrew Wray (VP Marketing), Sam Killip (VP Customer Success)—reads like a classic B2B playbook: founder-led sales, marketing scaling, and customer retention. But with only 107 employees and $15M in revenue, they're operating at a $140k revenue-per-employee ratio. That's efficient, but not explosive. The absence of a CTO or Head of Engineering in the key people list is telling.
- Tech stack feels dated: Bootstrap, Ant Design, and Tailwind CSS coexist—a Frankenstein of frameworks.
- Trustpilot rating of 3.4/5 with only 2 reviews suggests limited social proof.
- Top organic search terms include 'easy wayt to estimate market's estimated annual change for a bpo'—a 310-volume query that reveals either poor SEO targeting or a very specific niche.
Attest is a sleeping giant, not a rocket ship
They've captured market share through brand and sales, but to scale beyond $15M, they need to reinvent their product experience and SEO strategy. The next 12 months will determine if they become a category leader or get acquired for their client list.
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Meta Tags
Attest | Enterprise-Grade Consumer Research Platform
Discover Attest: Unlock consumer insights across 59 countries, with transparent pricing & industry-leading data quality methods.
Attest | Consumer research made simple
Attest provides confidence for every decision with the right insight, at the right time. It’s re-defining consumer research.
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Reviews (2)
Good website
Good website
Scammers
Scammers, they offer you freelance jobs but ask for a payment of 90 GBP to "send you your money". If it's not the case, i'll wait for a real e-mail to give info on the scammers
We're sorry to hear of your experience, and you're very welcome to share further information to our team at [email protected]. It's flagged on our website and LinkedIn that like many other companies, we're unfortunately aware of some scam job adverts and social media accounts doing the rounds pretending to be from Attest, and it regrettably looks as if these scammers are seeking to unlawfully collect personal and financial information. We would never ask candidates to share bank details during an application process, nor would we ever request or send money. You'll find our message about this here (askattest.com/message-from-attest-on-impersonators), with any genuine vacancies listed on our Careers page (askattest.com/careers). We want candidates to have the best possible experience with Attest, and we apologise for any inconvenience these adverts and accounts might have caused.
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About askattest.com
Discover Attest: Unlock consumer insights across 59 countries, with transparent pricing & industry-leading data quality methods.
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askattest.com uses 24 technologies across their website including Wistia, PHP, Contentful, WordPress, and more.
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askattest.com receives approximately 371.0K monthly visitors and ranks #159,854 globally. The website has a bounce rate of 65% with visitors viewing an average of 1.4 pages per visit. Users spend an average of 0:54 on the site.
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