avaya.com
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Avaya: The $3B Legacy Giant's AI-Pivot
Inside the 20-employee behemoth redefining enterprise comms
Avaya isn't just another cloud communications vendor—it's a legacy titan undergoing a radical, high-stakes transformation. With a $2.97B revenue base and a 20-person core team, the company is betting everything on AI-powered customer experiences while navigating the treacherous waters of enterprise SaaS.
"Avaya's 20-employee core team manages a $3B revenue stream—a 150M:1 revenue-to-employee ratio that defies traditional SaaS economics."
The Traffic Paradox
Avaya's traffic tells a story of brand strength over search strategy. With 51% direct traffic and only 38% organic search, they're a brand that customers seek out directly—yet their SEO presence is surprisingly weak. The top keyword 'avaya' gets just 12K monthly searches, while competitors likely dominate long-tail enterprise terms. This suggests a company that's mastered retention but hasn't cracked acquisition in the modern search landscape.
The AI Pivot Narrative
The executive team reveals Avaya's strategic direction: CEO Omar Javaid leads the charge, while Shahzad Chughtai heads AI CX Professional Services. This isn't just rebranding—it's a fundamental shift from legacy telephony to AI-powered customer experience orchestration. The company's $700M funding suggests aggressive R&D in AI capabilities, positioning against pure-play AI contact center vendors like Cognigy and PolyAI.
The tech stack reveals a company in transition. jQuery and Bootstrap suggest legacy codebases, while Tailwind CSS and Cloudflare indicate modernization efforts. The presence of LinkedIn Insight Tag and Google Analytics shows sophisticated B2B tracking, but the lack of visible modern frameworks hints at technical debt that could slow AI feature velocity. For product teams, this is a cautionary tale: innovation speed battles legacy infrastructure.
- Trustpilot rating of 2.5/5 from just 6 reviews signals potential customer satisfaction challenges
- Top search queries are login and support-focused ('avaya cloud office login', 'support'), not discovery or feature exploration
- The 50.8% 'undefined' traffic share suggests either data tracking issues or massive global presence without clear geographic targeting
- Direct traffic dominance indicates strong enterprise relationships but weak top-of-funnel marketing
The Legacy Gamble
Avaya's bet: AI can save a $3B telephony giant, but execution risks are enormous
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5 keywordsHow is Avaya's SEO?
Meta Tags
Avaya | Contact Center Solutions & Cloud Communications
Avaya delivers smarter customer experiences, greater business efficiency, and lower costs through AI-powered communication and collaboration tools.
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Reviews (5)
Super happy with my experience
Super happy with my experience. Our existing provider went out of business, and we had only a few days notice. Avaya was able move us to their cloud platform very quickly. Their support team was courteous and professional.
AVAYA IS GOOD BUT…
We have been using Avaya for our business telephone communications for two years now. Great service but the support is based in the USA and causes much delays in replying.
avaya
avaya, avaya, avaya, a company, if you can call this a company, treating its workers very well as always, exploiting them and hiring incompetent technicians who do not even know their own platform. A company that sells Networking & VoIP services among its main products. Products that, at the networking level, are worthless, it is not worth investing in Avaya Networking technology if you want to have security holes in your company network, as well as the VoIP technology that this company serves, it is not worth investing in It is very expensive, outdated and its own technicians do not know about its platform in the same way as Networking technicians. Company that likes to conduct business in a somewhat peculiar way in various locations throughout Europe, extorting those it has to support and protect. That's unethical. His direction of the company, which is taking a wrong direction and path when it comes to providing its services, where it is already being seen that AVAYA at an international level is not in its best moments. The red numbers come for a reason and be thankful that you are rescued, otherwise many of those who belong to this company would be on the street, although many must be fired from work because they are not professionals. It seems that no one has left reviews on this company with disagreements with this company, I highly doubt that I am the only one talking about this. Every act has its consequences. When playing with Fire the possibility of getting burned is very high. have you played with fire? Clearly it is YES and here are the Consequences and those that remain to come. There are 3 ways to do things, Good, Bad and how I do them. If there is one thing that is certain in this life, history has taught us something, it is that you can kill any giant. It's all about time.
Don't waste your time or money
30 minutes on hold to international number trying to get through (after sending numerous requests for contact on their website). Finally chose the option to leave a message only to be told the inbox is full. This was trying to reach the sales team, imagine what their other departments are like to reach?!
This is an fraudster and fake website…
This is an fraudster and fake website because they asking to deposit about 5000 INR in self paytm account.So i request to all that do not waste your precious time and money here !! Thanks !!
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About avaya.com
Avaya delivers smarter customer experiences, greater business efficiency, and lower costs through AI-powered communication and collaboration tools.
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avaya.com uses 15 technologies across their website including Vidyard, cdnjs, Cloudflare, and more.
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Traffic & Audience
avaya.com receives approximately 406.6K monthly visitors and ranks #115,660 globally. The website has a bounce rate of 41% with visitors viewing an average of 3.5 pages per visit. Users spend an average of 2:44 on the site.
The majority of avaya.com's traffic comes from undefined, undefined, .
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This page provides publicly available information about avaya.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit avaya.com directly at https://avaya.com.