In a global market obsessed with disruption, Axxon proves that deep local roots and operational excellence can build a €13.6M business. This isn't a platform; it's a precision instrument for the Catalan job market.

"They aren't building a global tech platform; they're building a local hiring fortress that happens to use the web as a tool, not an identity."

• Niche Dominance: Owns high-intent keywords like 'jorgina coll axxon' (personal brand authority).
• Tech Stack Efficiency: Uses jQuery and Bootstrap—proven, cost-effective tech rather than bleeding-edge overhead.
• Social Proof: Active on LinkedIn and Instagram, but their content strategy is local, not viral.

The data tells a story of a business that has optimized for reality, not hype. Their organic search traffic (52%) is driven by brand strength and local intent, not content spam. The lack of Trustpilot reviews suggests they rely on direct B2B relationships rather than public consumer validation—a classic enterprise sales motion. For founders, Axxon is a case study in how to build a substantial business by ignoring the 'go global' mantra and going deep instead.