birst.com
birst.com
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Birst: The $129M Ghost in the Machine
A $6.6M revenue ghost haunting the enterprise BI landscape.
Birst is a $129M-funded ghost in the enterprise software machine. With a mere 54 employees and $6.6M in revenue, this Infor-backed BI platform is either a sleeping giant or a zombie company. Let's dig into the data.
"When your top keyword is 'infor login' (1,510 searches), you're not a brand—you're a feature."
The Infor Absorption
Birst's traffic profile reveals its fate: 64% direct traffic, 20% organic. The top keyword isn't 'birst'—it's 'infor login' with 1,510 monthly searches. This isn't a standalone product; it's an absorbed asset, likely a legacy BI tool trapped inside Infor's ERP ecosystem.
The 54-Person Puzzle
54 employees generating $6.6M revenue means ~$122K revenue per employee. For a SaaS company, that's dangerously low. Compare that to Snowflake's $1M+ per employee. Birst isn't scaling—it's maintaining. This is a legacy support team, not a growth engine.
The traffic split is telling: 59.5% from undefined regions (likely enterprise intranets or masked referrers), 40.5% from another undefined source. This screams 'enterprise deployment'—not 'viral SaaS growth.' Birst isn't acquiring; it's retaining a shrinking user base.
- Funding: $129M (likely pre-acquisition rounds)
- Revenue: $6.6M (stagnant or declining)
- Traffic: 1,381 monthly visits (negligible for a funded startup)
- Global Rank: #11.7M (invisible to the public web)
- Tech Stack: 0 technologies detected (orphaned infrastructure)
The Zombie Acquisition Playbook
Birst isn't dead—it's a cash cow for Infor's existing clients. But for new investors? It's a closed chapter in the BI wars.
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About birst.com
Company Overview
Traffic & Audience
birst.com receives approximately 1.4K monthly visitors and ranks #11,769,555 globally. The website has a bounce rate of 38% with visitors viewing an average of 1.4 pages per visit. Users spend an average of 0:12 on the site.
The majority of birst.com's traffic comes from undefined, .
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This page provides publicly available information about birst.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit birst.com directly at https://birst.com.