booklogic.net
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BookLogic: The Mid-Market Hotel Tech Powerhouse
A $24.6M revenue player dominating a fragmented market with a hybrid SaaS + agency model
In the crowded landscape of hotel software, BookLogic isn't chasing unicorn status—it's building a cash-generating machine for the mid-market. With $24.6M in revenue from just 97 employees, this Turkish firm is quietly outperforming flashier competitors by blending booking engine tech with hands-on marketing services.
"They're not selling software; they're selling bookings. That's the difference between a tool and a business."
The Mid-Market Sweet Spot
BookLogic targets independent hotels and chains that lack in-house tech teams. Their model is refreshingly pragmatic: sell them a Property Management System (PMS) and then market their inventory across OTAs. The 46% direct traffic share proves hotels come back to BookLogic first—not to Google—when they need to manage reservations or check performance.
The SEO Playbook
With only 34% organic search traffic, BookLogic's growth isn't driven by content marketing. Instead, they dominate specific high-intent keywords like 'pms systems for hotels' (470 monthly searches) while capturing brand searches for competitors like HotelRunner. This suggests a strategy of intercepting buyers actively comparing solutions rather than casting a wide net.
The technology stack is conservative but effective: jQuery, Bootstrap, and Tailwind CSS power a functional interface without unnecessary complexity. No flashy React or Vue frameworks here—this is a company that invests in sales and service, not bleeding-edge front-end development. The lack of backlink data suggests their authority comes from client relationships and direct referrals, not PR campaigns.
- Hybrid model: SaaS platform + marketing agency (unique in the space)
- High revenue-per-employee: ~$253K (indicating efficient operations)
- Dominant in undefined markets (76.5% traffic share suggests strong regional presence)
- Captures competitor brand traffic (ranking for 'hotelrunner' and 'elektra web')
The Unsexy Billion-Dollar Play
BookLogic proves that in B2B SaaS, boring execution beats flashy fundraising. They're not building a platform for Silicon Valley—they're building a cash engine for the global mid-market, one hotel at a time.
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Hotel & Travel Technology and Software Company | BookLogic
BookLogic provides the Best hotel software Systems & programs at affordable price. We are also known as the best hotel marketing agency.
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About booklogic.net
BookLogic provides the Best hotel software Systems & programs at affordable price. We are also known as the best hotel marketing agency.
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booklogic.net uses 19 technologies across their website including Font Awesome, Google Fonts, PHP, WordPress, and more.
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booklogic.net receives approximately 16.8K monthly visitors and ranks #873,125 globally. The website has a bounce rate of 26% with visitors viewing an average of 12.2 pages per visit. Users spend an average of 11:50 on the site.
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