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buccleuch.com

15 technologies
VerifiedVisit3.4K/mo$15M9815 Tech8 Leads
Deep Dive

The 200-Year-Old Estate Tech Stack

How a 19th-century Scottish estate built a modern digital empire

In an era where tech startups chase unicorn valuations, Buccleuch Estate quietly built a $14.7M revenue machine with 98 employees—powered by a digital presence that outperforms most Series A companies. This isn't your grandfather's real estate portfolio; it's a masterclass in digital transformation for legacy assets.

$14.7M
annual revenue
3,405
monthly visitors
55%
organic search traffic
98
employees

"They're not selling square footage—they're selling heritage, experience, and digital-first access to centuries of Scottish history."

The Organic SEO Playbook

With 55% of traffic coming from organic search, Buccleuch has mastered the art of being found. Their keyword strategy reveals a brilliant dual approach: they own brand terms like 'buccleuch' (650 monthly searches) while dominating destination keywords like 'dalkeith' (3,620 monthly searches). This isn't accidental SEO—it's a deliberate strategy to capture both branded intent and discoverability.

The Modern Tech Stack

Built on a foundation of jQuery, Tailwind CSS, and Bootstrap, their stack reveals a pragmatic approach: use battle-tested tools that work. With Cloudflare for security and Google Analytics for insights, they've created a lean, efficient digital infrastructure. The inclusion of Flickity suggests a focus on visual storytelling—critical for a heritage brand.

The traffic breakdown tells a story of brand strength: 32% direct traffic means people know exactly where to find them. This isn't a random visitor acquisition game—it's a destination brand. When you're searching 'buccleuch estate' or 'drumlanrig,' you're not browsing; you're planning a visit, booking an event, or researching a property.

  • Heritage brand equity translates to 32% direct traffic—people seek them out specifically
  • Strategic keyword ownership: They rank for both brand and destination terms
  • Modern stack on legacy foundation: 200-year-old estate, 2024 tech
  • 98 employees generating $14.7M = $150K revenue per employee—high efficiency
No aggressive paid advertising spend (only 55% organic)
Leverages centuries of brand equity
No massive content marketing machine
Focuses on high-intent organic traffic
No app or complex SaaS platform
Uses lean, proven tech stack

The Legacy Playbook for Modern Founders

Buccleuch proves that brand heritage + digital efficiency = sustainable, high-margin revenue. They're not disrupting—they're evolving. And the numbers show it works.

What tech stack does Buccleuch use?

21 detected
Video1
Programming Languages1
CDN1
Cloud & Hosting1
Privacy & Consent1
Web Standards1
UI Libraries1
JavaScript Libraries2
Tracking & Analytics6
G
Google Tag Manager
G
Google APIs
C
Cloudflare
G
Google Tag Manager
G
Google Analytics
G
Google DoubleClick

How much traffic does Buccleuch get?

Traffic & Engagement

3.4K
Monthly Visits
3.9
Pages/Visit
2:05
Avg. Duration
33%
Bounce Rate
Monthly Traffic Trend-35%
5.2K
Oct 2025
Oct
4.4K
Nov 2025
Nov
3.4K
Dec 2025
Dec

Traffic Sources

Search
55%
Direct
32%
Social
4%
Referrals
8%
Email
0%
Paid
1%

Where is Buccleuch's audience located?

🌍100.0%

What keywords does Buccleuch rank for?

5 keywords
1buccleuch650 vol$0.08
2buccleuch estate160 vol
3dalkeith3.6K vol$1.11
4boughton house1.2K vol$0.74
5drumlanrig570 vol

How is Buccleuch's SEO?

Meta Tags

title16 chars

Home - Buccleuch

languageEN-GB

H1 Tags

h1INSPIRING PLACES, WELCOMING PEOPLE.
h1INSPIRING PLACES, WELCOMING PEOPLE.
h1INSPIRING PLACES, WELCOMING PEOPLE.

Schema Types

Unknown

Who works at Buccleuch?

Loading leads...

What do customers think of Buccleuch?

No Trustpilot reviews available for this company.

Frequently Asked Questions about Buccleuch

What is Buccleuch's Revenue?
Buccleuch generates approximately $15M in annual revenue. With 98 employees, that's $150,000 per employee.
How fast is Buccleuch growing?
Buccleuch employee count has changed by 3% year over year.
What technologies does Buccleuch use?
Buccleuch uses 15 technologies across their website including Video, Fonts, Programming Languages. Key technologies include Vimeo, Font Awesome, PHP.
Who are Buccleuch's competitors?
Buccleuch's main competitors include urbanbubble, Fairhome Group PLC, Ascend Properties, Student Roost, Newton Property Management. These companies operate in similar markets and compete for the same customer base.

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Raw JSON Data

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About buccleuch.com

Company Overview

buccleuch.com
Website
#3,658,100
Global Rank
3.4K
Monthly Visitors
15
Technologies
8+
Employees

buccleuch.com Key Pages

Contact buccleuch.com

Technology Stack

buccleuch.com uses 15 technologies across their website including Vimeo, Font Awesome, PHP, and more.

Video

Vimeo

Fonts

Font Awesome

Programming Languages

PHP

CMS

WordPress

CDN

cdnjs

Cloud & Hosting

Cloudflare

Traffic & Audience

3.4K
Monthly Visits
33%
Bounce Rate
3.9
Pages/Visit
2:05
Avg. Duration

buccleuch.com receives approximately 3.4K monthly visitors and ranks #3,658,100 globally. The website has a bounce rate of 33% with visitors viewing an average of 3.9 pages per visit. Users spend an average of 2:05 on the site.

The majority of buccleuch.com's traffic comes from .

Frequently Asked Questions

What is buccleuch.com?
buccleuch.com is a website that you can visit at https://buccleuch.com. Use TechList.ai to discover the technologies, analytics, and company information about buccleuch.com.
What technologies does buccleuch.com use?
buccleuch.com uses 15 technologies including Vimeo, Font Awesome, and 9 more. View the full tech stack analysis above.
How do I contact buccleuch.com?
You can contact buccleuch.com via email at [email protected] or through their contact page.
Is buccleuch.com hiring?
Check buccleuch.com's careers page for current job openings and opportunities. The company has 8+ known employees.
How popular is buccleuch.com?
buccleuch.com receives approximately 3.4K monthly visitors and ranks #3,658,100 globally. Traffic is declining by 22.7% month-over-month.

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This page provides publicly available information about buccleuch.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit buccleuch.com directly at https://buccleuch.com.