byhours.com
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ByHours: The Microstay Revolution
How a 38-person team is carving a $7.7M niche in the fragmented hotel market.
The hotel industry has long operated on a rigid 24-hour cycle, but ByHours is dismantling it. By offering microstays of 3, 6, or 12 hours, they aren't just booking rooms; they are monetizing the massive inefficiency of empty hotel inventory between standard check-ins.
"ByHours isn't fighting Airbnb for the vacation market; they are solving the logistics of the transient traveler."
The 'Bleisure' & Transit Wedge
ByHours targets a specific psychological pain point: the need for rest without the commitment of a full night. Their traffic data reveals a heavy reliance on organic search (56%), with keywords like 'hotel por horas jerez' and 'hostal monterrey aereopuerto' indicating a user base driven by immediate, location-specific needs—layovers, business stopovers, and local privacy.
Lean Operations, Heavy Tech
With only 38 employees generating $7.7M in revenue, ByHours achieves a staggering $202k revenue per employee. This efficiency is powered by a tech stack designed for conversion: Tailwind CSS for speed, PostHog for behavioral analytics, and a robust pixel stack (Facebook/TikTok) to retarget high-intent travelers. They are a software company wrapped in a travel booking interface.
Despite a modest global rank (#244,082), their 155k monthly visits are highly qualified. The traffic split (56% organic, 33% direct) suggests strong brand recall and high intent. Users aren't browsing for inspiration; they are looking for a utility to solve an immediate problem.
- Disrupting the 'Night' Paradigm: They treat hotel inventory as fluid hours, not fixed nights.
- High-Touch Tech Stack: Utilizing PostHog and advanced pixels to optimize the user journey.
- Global Reach, Local SEO: Dominating specific 'Microstay' keywords in key European and Latin American markets.
The Verdict: A Sleeping Giant?
ByHours proves that in travel, you don't need to own the supply to own the margin—you just need to slice it differently.
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BYHOURS: Book in more than 4,000 hotels by the hour
Book hotel rooms by the hour at your favorite hotel and decide your check-in time. Choose from more than 4,000 3, 4 and 5 star hotels and book in more than 25 countries. Access all hotel services with free cancellation. Book now with BYHOURS, leader in Microstays.
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Reviews (17)
It was a cosy stay
It was a cosy stay, I felt very well treated and the facilities very clean and comfortable
BEST IDEA YET
By Hours easy to book ,brilliant idea as we r older. We had the 6 hour option, Spent day in Lisbon ,came back had a shower ready for our flight at 8pm. Metro was 5 min walk e1.75 return for metro into center. Nice welcome, Lovely room with tea and coffee, will b using this option again.
100% recomendable
Every time I’ve used BYHOURS everything has been perfect. From the customer service to the hotel experience. It’s a great platform and application. I recommend it 100%.
Lifesavers!
We had a 6 hour stay yesterday in the Ciudad de Valencia Hotel which was perfect for our requirements. The hotel is well positioned and the staff are excellent, very friendly and helpful. I wouldn't hesitate to use ByHours again.
Nice experience for a first timer
I was able to book a room for 6 hours, it was very helpful since my flight was delayed, the booking process was simple and fast, the hotel was awesome.
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About byhours.com
Book hotel rooms by the hour at your favorite hotel and decide your check-in time. Choose from more than 4,000 3, 4 and 5 star hotels and book in more than 25 countries. Access all hotel services with free cancellation. Book now with BYHOURS, leader in Microstays.
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Technology Stack
byhours.com uses 17 technologies across their website including Leaflet, PHP, Strapi, and more.
Maps
Leaflet
Programming Languages
PHP
CMS
Strapi
Cloud & Hosting
Amazon Web Services, AWS CloudFront
Advertising
DoubleClick Floodlight, TikTok Pixel, Facebook Pixel
Analytics & Marketing
PostHog, Google Tag Manager, Google Analytics
Traffic & Audience
byhours.com receives approximately 155.8K monthly visitors and ranks #244,082 globally. The website has a bounce rate of 38% with visitors viewing an average of 3.0 pages per visit. Users spend an average of 2:17 on the site.
The majority of byhours.com's traffic comes from undefined, undefined, .
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