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Claris: The Quiet Giant of Custom Business Apps
How a 178-person team built a $28M engine trusted by 400k+ monthly users
While Silicon Valley chases AI hype, Claris quietly powers the backbone of global business operations with a platform that predates most modern tech giants. This is the story of a company that turned 'boring' database software into a $28.4M annual revenue machine trusted by 400,000+ problem solvers worldwide.
"They don't chase trends—they build foundations. Claris proves that in enterprise software, longevity beats flash."
The Problem-Solver's Playground
Claris isn't for everyone—and that's the point. With only 178 employees generating $28.4M in revenue, they achieve a staggering $160K revenue per employee. Their audience isn't startups chasing growth at all costs; it's operations managers, IT directors, and 'problem solvers' who need to build custom apps without writing code from scratch. The data shows 56% of traffic comes organically—these aren't users discovering Claris through ads, but through desperate searches for solutions to specific business problems.
The Keyword Moat
Claris owns the 'FileMaker' search universe. With 15,720 monthly searches for 'filemaker' and 6,640 for its Japanese equivalent, they dominate a niche most tech companies would ignore. This isn't accidental—it's a 30-year strategic play. The fact that 'claris' itself commands 20,690 monthly searches proves they've successfully rebranded while maintaining their legacy user base. Their 6.6M backlinks aren't from viral campaigns—they're from businesses that literally can't operate without their software.
The technology stack tells a story of pragmatic evolution. They use jQuery alongside modern Tailwind CSS and Bootstrap—a stack that reflects their 30-year journey rather than a fresh start. This isn't technical debt; it's technical debt that works. While competitors rebuild every 3 years, Claris has accumulated 6.6M backlinks and 400K monthly visitors by shipping reliable updates to a platform that already works.
- Revenue per employee: $160K (elite efficiency)
- Traffic quality: 56% organic (high-intent users)
- Brand equity: 'claris' > 'filemaker' in search volume
- Technical debt that generates revenue, not just costs
The Unsexy Unicorn
Claris proves that in B2B software, boring is profitable. While startups chase AI buzzwords, they own the $28M revenue reality of custom business apps. Their 2.9/5 Trustpilot score (from only 3 reviews) suggests they're not optimizing for consumer happiness—they're optimizing for business survival. For founders and investors: sometimes the best moat is being so essential that customers stop looking elsewhere.
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5 keywordsHow is Claris's SEO?
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https://www.claris.com/meta/home_claris_opengraph.jpg
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Rapidly build smarter business apps with Claris | claris.com
Accelerate app development with the Claris platform. Build AI-powered, custom business apps faster—on a platform trusted by problem solvers worldwide.
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Claris
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Reviews (2)
Great company that cares.
Great company that cares about customers and has an amazing platform.
dont waste your money
I have Claris filemaker. We used the standalone version for years and then switched to the cloud. It cannot be used on an older system and the cloud requires 5 users to jack up the price. disappointed! but I feel stuck
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About claris.com
Accelerate app development with the Claris platform. Build AI-powered, custom business apps faster—on a platform trusted by problem solvers worldwide.
Company Overview
claris.com Social Media
Technology Stack
claris.com uses 10 technologies across their website including Font Awesome, HSTS, Adobe Launch, and more.
Fonts
Font Awesome
Security
HSTS
Tag Managers
Adobe Launch
Performance
Lazy Loading
Web Standards
Twitter Cards
UI Libraries
Ant Design
Traffic & Audience
claris.com receives approximately 410.7K monthly visitors and ranks #114,634 globally. The website has a bounce rate of 41% with visitors viewing an average of 2.8 pages per visit. Users spend an average of 2:10 on the site.
The majority of claris.com's traffic comes from undefined, undefined, .
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