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Clickback: The B2B Ghost in the Machine
A $2.4M revenue engine with a traffic problem that tells a bigger story
Clickback operates in the shadows of the B2B lead generation space, generating $2.4M annually with just 24 employees while flying almost entirely under the radar of mainstream traffic. This isn't a growth-stage darling—it's a lean, profitable machine that prioritizes revenue over vanity metrics.
"They're not playing the SEO game—they're playing the revenue game, and winning quietly."
The Anti-Growth Growth Story
With only 2,917 monthly visits and a global rank of #5.5M, Clickback defies conventional SaaS wisdom. Most companies would panic at these numbers, but this reveals a different strategy: they're not chasing organic traffic. 52% of visits are direct, meaning their customers know exactly where to find them. This isn't a discovery play—it's a retention and conversion machine where existing users drive the bulk of traffic.
The Niche Keyword Strategy
Clickback's keyword strategy reveals their target audience with surgical precision. Terms like 'cold email landing page best practices' and 'how to refer to images in emails' show they're targeting sophisticated email marketers, not beginners. The 120 monthly searches for '9 ps of marketing' suggests they're capturing academic and professional audiences who understand advanced marketing frameworks. This is high-intent, low-volume traffic—the exact kind that converts.
The Trustpilot rating of 3.1/5 from 24 reviews tells a story of a product that delivers results but may struggle with user experience expectations. For a company in the lead generation space, this suggests they're solving a real pain point—getting leads—but the execution might not be seamless. The 19 technologies detected in their stack, including jQuery, Slick, and Bootstrap, point to a product that's been around long enough to accumulate technical debt, yet still functions effectively.
- Revenue-focused over traffic-focused: $2.4M with minimal organic presence
- Direct traffic dominance: 52% of visitors come directly, indicating strong brand recall
- Niche targeting: Keywords suggest sophisticated B2B email marketers as core audience
- Lean operations: 24 employees generating $100K revenue per employee
The Quiet Profit Playbook
Clickback proves that in B2B SaaS, revenue beats reach every time
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https://www.clickback.com/wp-content/uploads/2019/10/conversions.jpg
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B2B Lead Generation Software | Lead Generation | Clickback
Our two powerful B2B lead generation software solutions allow you to aggressively increase the growth of your revenue and leads. See a free trial or demo of either product. Or, give us a call to find out more at 1-866-684-4932
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Reviews (20)
They flagged me as a spammer...
I had no idea how much damage I was doing to our brand by "assuming" I was emailing correctly. Turns out I was spamming without even knowing! Clickback got us back on track and we are no longer flagged as spammers. Thank you!!!
Thank you for the review. We're glad we were able to assist in removing you as a spammer. That's great news!
A great email marketing provider
A great platform with a helpful and responsive sales and support team. Campaigns were easy to implement and had great response rates to lists of various types.
Thank you for the review. We're happy our platform met your expectations.
Clickback is an amazing company
Clickback is an amazing company! Being a novice in this area, they patiently walked me through every step to make sure my campaign was successful. More than a few times. Excellent service! I recently had a health issue that forced me to cut my work activity down for six months, but Clickback waived all the fees until I was well enough to resume. Nobody does that anymore. Compassionate company! I am a customer for life! Great company to work with, Ted Mauro, M & M Insurance
Thank you for the review, Ted. It's awesome to know that we could help out. Take care.
Professional looking lead generation
Clickback does a nice job taking your contacts and putting them in an email format that separates you from many other soliciting email companies. Communication looks professional and more appealing to the eye. Also, Clickback eliminates generic emails forcing only direct email communication with decision makers.
Thanks for the review, Scott. We're glad to know we could assist with your cold emailing.
Highly recommend
Cold email is hard, these guys made it really easy and I'm super excited they exist. They were great with customer support.
Hi Dane. We appreciate the positive review and it's always nice to hear that we made things easier.
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About clickback.com
Our two powerful B2B lead generation software solutions allow you to aggressively increase the growth of your revenue and leads. See a free trial or demo of either product. Or, give us a call to find out more at 1-866-684-4932
Company Overview
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Technology Stack
clickback.com uses 19 technologies across their website including Font Awesome, Google Fonts, PHP, WordPress, and more.
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Font Awesome, Google Fonts
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PHP
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WordPress
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CookieYes
Marketing Automation
HubSpot
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Traffic & Audience
clickback.com receives approximately 2.9K monthly visitors and ranks #5,564,660 globally. The website has a bounce rate of 38% with visitors viewing an average of 1.8 pages per visit. Users spend an average of 0:09 on the site.
The majority of clickback.com's traffic comes from undefined, undefined, .
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This page provides publicly available information about clickback.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit clickback.com directly at https://clickback.com.