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Cloze: The AI CRM for Real Estate
How a 15-person team built a $1.3M revenue engine for brokerages
In a world where CRMs are bloated data graveyards, Cloze is betting on AI to turn client relationships into revenue. With just 15 employees and $1.3M in revenue, this boutique SaaS is quietly dominating the real estate tech stack.
"76% direct traffic proves they've built a product that brokers actively seek out—not just stumble upon."
The Efficiency Play
Cloze isn't chasing scale; they're optimizing for value. With 171K monthly visits and 76% direct traffic, their growth is driven by existing users returning to the platform. This is the hallmark of a sticky product—brokerages don't just try Cloze, they build workflows around it.
The Niche Advantage
While competitors chase generic CRM features, Cloze's top keywords reveal a laser focus: 'cloze for sales,' 'real estate investing AI CRM,' and 'alex cloze' (likely founder-driven brand authority). This isn't a tool for everyone—it's a precision instrument for real estate professionals who need AI to close deals, not just manage contacts.
The tech stack tells a story of pragmatic modernity. They use jQuery and Bootstrap alongside GSAP and Tailwind CSS—a hybrid approach that prioritizes stability over bleeding-edge trends. This is a team that ships fast and maintains reliability, not one chasing tech fads.
- AI-powered deal closing tools (not just contact management)
- Direct traffic dominance (76% vs. 19% organic)
- Niche focus on real estate brokerages
- Lean operation: 15 people, $87K revenue per employee
The Quiet Giant in Real Estate Tech
Cloze proves that in B2B SaaS, depth beats breadth. They're not building for every vertical—they're building an indispensable tool for one vertical, and doing it with surgical precision.
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Cloze - AI-POWERED REAL ESTATE
Cloze’s AI-powered tools help your brokerage close more deals, boost productivity, and enhance client relationships.
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Reviews (1)
"This CRM has changed my life
"This CRM has changed my life. It's amazing for keeping in contact with people and tracking jobs. Personally, I mostly use it just to keep in contact with people, but the feature I love the most is that it randomly generates a list of people for you to contact on a daily basis. This is amazing! I don't know why this software is not more popular. It's really incredible!"
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About cloze.com
Cloze’s AI-powered tools help your brokerage close more deals, boost productivity, and enhance client relationships.
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Technology Stack
cloze.com uses 16 technologies across their website including Vimeo, Adobe Fonts, HSTS, and more.
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Vimeo
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Adobe Fonts
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HSTS
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WordPress
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Traffic & Audience
cloze.com receives approximately 171.1K monthly visitors and ranks #180,321 globally. The website has a bounce rate of 28% with visitors viewing an average of 7.9 pages per visit. Users spend an average of 6:34 on the site.
The majority of cloze.com's traffic comes from undefined, undefined, .
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This page provides publicly available information about cloze.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit cloze.com directly at https://cloze.com.