9:41
coinmarketcap.com
Screenshot of coinmarketcap.com
coinmarketcap.com favicon

coinmarketcap.com

14 technologies
VerifiedVisit64.1M/mo$82M32314 Tech25 Leads
Deep Dive

CoinMarketCap: The Unofficial Index of Crypto

How a data aggregator became the industry's most trusted (and controversial) scorekeeper

Before there were ETFs and institutional exchanges, there was just a list. CoinMarketCap didn't just chart crypto prices; it defined the very language of the market. Today, with 64 million monthly visitors, it remains the default homepage for traders and the benchmark for legitimacy.

64M
Monthly Visits
#1,083
Global Rank
76%
Direct Traffic
28M
Backlinks

"In crypto, if you aren't on CoinMarketCap, you don't exist. It is the ultimate gatekeeper of visibility."

The Network Effect of Trust

The most telling metric isn't the 64M visits; it's the 76% direct traffic. This suggests that crypto natives don't search for 'crypto prices'—they type 'coinmarketcap' into their browser bar. This habitual usage creates a moat that no competitor can easily breach. Despite a low Trustpilot score (1.2/5), often driven by listing disputes rather than data accuracy, the platform remains the industry's source of truth simply because everyone looks at the same list.

The 'Bitcoin Dominance' Paradox

CoinMarketCap's growth mirrors the crypto market itself. With 'bitcoin price' and 'btc' generating over 6.7M in combined monthly search volume, the platform captures the bulk of the market's attention. Yet, its true power lies in the long tail. By tracking thousands of altcoins, CMC provides the illusion of liquidity for the 99% of tokens that lack it. It’s a data aggregator that effectively acts as a marketing engine for the obscure, turning obscure tickers into household names overnight.

The company operates with a lean team of 323 employees generating $81.6M in revenue—a staggering efficiency ratio of ~$250k per employee. This suggests a highly automated, ad-driven model that relies on its monopoly status. Their tech stack (Next.js, Tailwind) is modern but conservative, prioritizing stability over flashy innovation. They don't need to be cutting-edge; they just need to be there.

  • The 'Listings' Gatekeeper: Getting listed is the single most important marketing event for a new token, yet the process is notoriously opaque.
  • Data Standardization: They forced the industry to standardize on Market Cap as the primary metric, influencing valuation models globally.
  • The CMC API: The invisible backbone powering thousands of trading bots, wallets, and tax apps.
They don't execute trades
They provide the data layer for the entire ecosystem
They don't custody user funds
They monetize via ads and premium API access
They don't offer a native wallet
They act as the discovery engine for new projects

The Google of Crypto Data

CoinMarketCap has transcended being a website; it is infrastructure. While competitors offer better UI or deeper analytics, CMC owns the top-of-funnel. For founders, it is the mandatory launchpad. For investors, it is the pulse check. For the industry, it is the unavoidable scoreboard.

What tech stack does Coinmarketcap use?

17 detected
Security1
Error Tracking1
Privacy & Consent1
Advertising1
Web Standards2
UI Libraries1
Frontend Frameworks1
Tracking & Analytics3
G
Google Analytics
S
Sentry
G
Google AdSense

How much traffic does Coinmarketcap get?

Traffic & Engagement

70.2M
Monthly Visits
-20.6%
2.3
Pages/Visit
9:24
Avg. Duration
65%
Bounce Rate
Monthly Traffic Trend-30%
99.9M
Oct 2025
Oct
88.5M
Nov 2025
Nov
70.2M
Dec 2025
Dec

Rankings

#553
Global Rank
#1,016
United States Rank
Finance
Category

Backlinks & Authority

28.3M
Backlinks
116.8K
Ref. Domains
88
Authority Score
Low
Penalty Risk
Backlinks Trend+0%
28.2M
Jul 2025
Jul
27.1M
Aug 2025
Aug
26.3M
Sep 2025
Sep
26.4M
Oct 2025
Oct
27.2M
Nov 2025
Nov
28.3M
Dec 2025
Dec

Search Traffic

Organic
30.3M

Top Organic Keywords

#1coinmarketcap
246,000 vol4.6%
#2bitcoin price
6,120,000 vol4.3%
#1bitcoin price usd
1,220,000 vol3.7%
#1dogecoin price
823,000 vol2.5%
#1coin market cap
135,000 vol2.5%

Where is Coinmarketcap's audience located?

🇺🇸United States15.9%
🇩🇪Germany7.8%
🇧🇷Brazil5.1%
🇮🇩Indonesia4.3%
🇮🇳India4.3%

Device Distribution

Desktop48.3%
Mobile51.7%

What keywords does Coinmarketcap rank for?

5 keywords
1coinmarketcap903.4K vol
2btc3.4M vol
3coin market cap114.8K vol$1.67
4bitcoin price3.4M vol
5cmc212.4K vol$1.51

How is Coinmarketcap's SEO?

Open Graph Image

OG Image preview
og:image

https://s2.coinmarketcap.com/static/cloud/img/splash_600x315_1.png?_=f862bb8

Meta Tags

title72 chars

Cryptocurrency Prices, Charts And Market Capitalizations | CoinMarketCap

description150 chars

Top cryptocurrency prices and charts, listed by market capitalization. Free access to current and historic data for Bitcoin and thousands of altcoins.

languageEN

H1 Tags

h1Today's Cryptocurrency Prices by Market Cap

Schema Types

OrganizationTable

What is Coinmarketcap's revenue?

$82M
Annual Revenue
323
21%
Employees
$253K
Revenue/Employee
Delaware, United States
Headquarters

Who works at Coinmarketcap?

Loading leads...

What do customers think of Coinmarketcap?

CoinMarketCap.com

CoinMarketCap.com

1.2
836 reviews
✓ Claimed

Categories

Cryptocurrency Service#undefined

Activity & Engagement

Reply Rate
41.66666666666667%
Avg. Reply Time
12.0 days
Claimed Date
6/15/2020

Contact Information

Address:
SG

Reviews (20)

Filter by rating:
MD DODOVerified
11/23/2025
🇳🇬 Nigeria9 reviewsOrganicUnverified
Experience date: 10/9/2025
CoinMarketCap remains a solid reference…

CoinMarketCap remains a solid reference point for tracking crypto movements. The layout is clear, data updates fast, and listings cover almost everything you’d look for. Occasionally, charts load slowly, but overall it’s reliable for quick checks and market insights. A steady tool for anyone following the space.

Alireza Reyhani
11/4/2025
🇮🇷 Ir1 reviewsOrganicVerified
Experience date: 10/9/2025
CoinMarketCap DEX Signals is a useful tool to track markets

I’ve been using the CoinMarketCap DEX Signals for around one month, and it’s become a regular part of my daily market routine. I especially like how clearly the interface shows revived and fresh signals, along with trading volumes and “Smart Trader” activity. It gives a real sense of what’s happening across decentralized exchanges in near real time. The 24-hour and 7-day charts are easy to read, and I appreciate that I can filter by specific tokens or time frames. Occasionally, the interface feels a bit busy when many signals appear at once, but overall, it’s one of the most useful free tools I’ve found for tracking short-term DEX sentiment and on-chain momentum.

Gta
1/16/2026
🇫🇷 France1 reviewsOrganicUnverified
Experience date: 7/27/2025
après avoir pris l’intégralité de mon…

après avoir pris l’intégralité de mon capital investi, il s’agit toujours de la même réponse générique utilisée pour répondre à mon avis.Hello Gta, CoinMarketCap does not require users to download or install any third-party app in order to use our platform. We also do not have any KYC requirements. As a reminder, CoinMarketCap is not an exchange or wallet, and as such, there is no deposit, withdrawal, or trading on our platform. If there is someone telling you that you have funds on CoinMarketCap, then they are a scammer. CoinMarketCap also does not call users. For more information on CoinMarketCap, please see: //coinmarketcap.com /academy/article/can-you-trade-crypto-on-coinmarketcap We recommend always contacting CoinMarketCap through our official request form: //coinmarketcap.com /request This is how you will know you are speaking with the authentic CoinMarketCap team. Thank you. aucune solution concrète ne m’a jamais été apportée. en revanche, 𝐞𝕞b𝕦𝐳𝕚𝕥 a pris en charge mon dossier et a permis une récupération réussie.

STRANGER
1/1/2026
🇨🇦 Canada4 reviewsOrganicUnverified
Experience date: 12/30/2025
Manipulation of messages

I have come to believe that they manipulate messages. I posted three messages with difficulty (they periodically delete messages), and then they did not allow me to post (they do not like the truth).

Adonis Wessels
12/30/2025
🇬🇧 United Kingdom3 reviewsOrganicUnverified
Experience date: 12/19/2025
Many bot commnets

Many bot commnets under any coin. They're careless about it.

👍 1

Frequently Asked Questions about Coinmarketcap

What is Coinmarketcap's Revenue?
Coinmarketcap generates approximately $82M in annual revenue. With 323 employees, that's $252,500 per employee.
What does Coinmarketcap do?
Top cryptocurrency prices and charts, listed by market capitalization. Free access to current and historic data for Bitcoin and thousands of altcoins.
How fast is Coinmarketcap growing?
Coinmarketcap has declined by 20.6% in the last 6 months according to traffic data. employee count has changed by 21% year over year.
How do people interact with Coinmarketcap?
When visiting Coinmarketcap, visitors view an average of 2.3 pages per visit, and spend around 9:24 on the site, and the bounce rate is 64.6%.
How do people find Coinmarketcap?
40.0M people (57%) visit Coinmarketcap directly. 30.3M (43%) find them through organic search.
Who uses Coinmarketcap?
Coinmarketcap's top market is United States with 11.2M visitors (15.9%). Germany is 2nd with 5.5M (7.8%). Brazil is 3rd with 3.6M (5.1%).
What technologies does Coinmarketcap use?
Coinmarketcap uses 14 technologies across their website including Security, Error Tracking, Cloud & Hosting. Key technologies include HSTS, Sentry, Amazon Web Services, AWS CloudFront.
Who are Coinmarketcap's competitors?
Coinmarketcap's main competitors include CoinGecko, Coinbase, WazirX, Binance. These companies operate in similar markets and compete for the same customer base.
What do customers think of Coinmarketcap?
Coinmarketcap has a Trustpilot score of 1.2 out of 5 (1 stars) based on 836 customer reviews.

Export Data

Unlock all exports

Download CSVs, JSONs & full reports

How to contact Coinmarketcap?

What are Coinmarketcap's key pages?

Export coinmarketcap.com Data

Download the complete tech stack, analytics, leads, and company data for coinmarketcap.com in JSON or CSV format. Use it for your sales pipeline, competitive analysis, or research.

Raw JSON Data

Click "Show" to view the raw API response data

About coinmarketcap.com

Top cryptocurrency prices and charts, listed by market capitalization. Free access to current and historic data for Bitcoin and thousands of altcoins.

Company Overview

coinmarketcap.com
Website
finance
Industry
#1,083
Global Rank
64.1M
Monthly Visitors
14
Technologies
25+
Employees

coinmarketcap.com Key Pages

Contact coinmarketcap.com

Technology Stack

coinmarketcap.com uses 14 technologies across their website including HSTS, Sentry, Amazon Web Services, AWS CloudFront, and more.

Security

HSTS

Error Tracking

Sentry

Cloud & Hosting

Amazon Web Services, AWS CloudFront

Privacy & Consent

OneTrust

Advertising

Google Ads

Performance

Lazy Loading, Priority Hints

Traffic & Audience

64.1M
Monthly Visits
56%
Bounce Rate
2.4
Pages/Visit
3:33
Avg. Duration

coinmarketcap.com receives approximately 64.1M monthly visitors and ranks #1,083 globally. The website has a bounce rate of 56% with visitors viewing an average of 2.4 pages per visit. Users spend an average of 3:33 on the site.

The majority of coinmarketcap.com's traffic comes from undefined, undefined, .

Frequently Asked Questions

What is coinmarketcap.com?
Top cryptocurrency prices and charts, listed by market capitalization. Free access to current and historic data for Bitcoin and thousands of altcoins.
How much does coinmarketcap.com cost?
You can view coinmarketcap.com's pricing and plans on their pricing page. Visit their website for the most up-to-date pricing information.
What technologies does coinmarketcap.com use?
coinmarketcap.com uses 14 technologies including HSTS, Sentry, and 8 more. View the full tech stack analysis above.
What are coinmarketcap.com's social media accounts?
coinmarketcap.com is active on twitter, youtube, facebook, linkedin, instagram. You can find links to all their social media profiles in the social section above.
Is coinmarketcap.com hiring?
Check coinmarketcap.com's careers page for current job openings and opportunities. The company has 25+ known employees.
How popular is coinmarketcap.com?
coinmarketcap.com receives approximately 64.1M monthly visitors and ranks #1,083 globally. Traffic is declining by 18.9% month-over-month.

Related Searches

coinmarketcap.com pricingcoinmarketcap.com reviewscoinmarketcap.com alternativescoinmarketcap.com logincoinmarketcap.com careerswhat is coinmarketcap.comcoinmarketcap.com tech stackcoinmarketcap.com contactcoinmarketcap.com vs competitorscoinmarketcap.com featureshow to use coinmarketcap.comcoinmarketcap.com integrations

This page provides publicly available information about coinmarketcap.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit coinmarketcap.com directly at https://coinmarketcap.com.