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Coopah: The Guaranteed Results Running App
Analyzing the $4.5M revenue startup disrupting personal coaching with AI
Coopah isn't just another fitness tracker; it's a performance guarantee wrapped in an app. With a bold promise to help runners smash their race goals, they've turned the chaotic world of marathon training into a personalized, data-driven science.
"They aren't selling a plan; they are selling an outcome. That is the future of consumer fitness."
The Growth Engine
Coopah is scaling efficiently with a lean team of 32 generating $4.5M in revenue. Their traffic is split almost evenly between organic search (42%) and direct visits (39%), indicating strong brand recall and SEO dominance in niche running terms like 'Brighton Marathon 2026 training plan'.
User Psychology
The 'Confidence Meter' feature reveals a deep understanding of runner anxiety. By quantifying readiness, Coopah addresses the emotional gap left by generic training apps. They aren't just tracking miles; they are managing morale.
The startup's tech stack—built on Tailwind CSS, Bootstrap, and DaisyUI—suggests a focus on rapid iteration and component-based design. However, the reliance on Intercom for support hints at a product that prioritizes user interaction and feedback loops over a purely self-serve model.
- Co-founder Pete Cooper brings CCO authority to the table, bridging marketing and product.
- Specific keyword capture ('London Marathon Coopah') shows they are capitalizing on major event cycles.
- The 3.6/5 Trustpilot rating suggests a product in the 'good but improving' phase, likely battling feature requests vs. stability.
Coopah is playing the long game.
By monetizing confidence rather than just data, they are building a sticky ecosystem that runners are willing to pay a premium for.
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5 keywordsHow is Coopah's SEO?
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Get Coopah Running App – Free Trial
Try Coopah free. Cancel anytime. Personalised running plans to help you smash your race goals.
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Coopah
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Reviews (20)
100% Recommend
I love using the Coopah App - make me get out on my run and train towards my next running goal and feel confident when on the start line!
Great community for runners of all…
Great community for runners of all levels! Membership is great value for money would 100% recommend to anybody who is looking to be part of something!
TEAM COOPAH ❤️
As a running amateur I joined the Coopah running club very sceptical. However I was blown away by the people, support & of course Pete! Not only have I made lots of new friends but I have also found myself running for fun and not as a chore! Since joining Coopah I have done a half marathon & a Ultra race - something I would never have dreamed of doing before joining! I wear my fabulous Coopah kit with pride! Go team!
5 Star for Coopah
Everyone is seemingly getting into running these days and whilst there are already a host of existing brands and apps, Coopah are bringing a new angle and concept to the market. A fresh concept and a friendly, inclusive atmosphere at their London meet ups, I am interested to see just how far they can go. The apparel is stylish and by all accounts also practical.
If you’re a runner and want to be part…
If you’re a runner and want to be part of community that’s welcoming, knowledgable, fun and brilliant… then look no further. So much on offer and a group of people that support every step of the way. Get involved!
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About coopah.com
Try Coopah free. Cancel anytime. Personalised running plans to help you smash your race goals.
Company Overview
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Technology Stack
coopah.com uses 15 technologies across their website including Adobe Fonts, Okta, PHP, and more.
Fonts
Adobe Fonts
Authentication
Okta
Programming Languages
PHP
CMS
WordPress
Advertising
Facebook Pixel
Customer Support
Intercom
Traffic & Audience
coopah.com receives approximately 67.3K monthly visitors and ranks #605,151 globally. The website has a bounce rate of 71% with visitors viewing an average of 1.5 pages per visit. Users spend an average of 1:40 on the site.
The majority of coopah.com's traffic comes from undefined, undefined, .
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This page provides publicly available information about coopah.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit coopah.com directly at https://coopah.com.