In the shadowy world of cybersecurity, DataDome isn't just blocking bots; it's battling for identity. With $73.4M in revenue, this French-American startup is scaling fast, but a peek under the hood reveals a traffic profile that defies simple categorization.

"DataDome proves that in cybersecurity, the best defense is often an invisible one—but their traffic sources reveal a battle for legitimacy."

The company’s leadership team is stacked with revenue and marketing veterans—Chris Raniere (CRO) and Aurelie Guerrieri (CMO) are clearly driving growth. However, the Trustpilot rating of 2.9/5 from just 2 reviews indicates a brand that is still building trust in the public eye. For a security product, public perception is critical, and this score is a red flag that needs addressing.

• Revenue is solid at $73.4M, but traffic volume (298K/mo) seems low for that scale—implying high-value, low-volume enterprise clients.
• Top keywords reveal a brand that might be piggybacking on popular tools (VirusTotal) or suffering from brand confusion.
• The 'undefined' top country is a data anomaly that suggests either tracking issues or a truly global, borderless customer base.