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Jiffy: The DTF Printing Disruptor
A 1M ARR micro-SaaS quietly building the Shopify for custom apparel printing
While the world obsesses over AI unicorns, a team of just 11 engineers in the custom apparel space is quietly generating $1M in revenue. Jiffy (dekeo.com) isn't trying to be a marketplace—they're building the infrastructure for the entire DTF printing industry.
"They're not selling shirts. They're selling the ability to sell shirts without the overhead."
Tech Stack as Strategy
Jiffy's tech stack reveals their product DNA. They're running a modern frontend with Tailwind CSS, DaisyUI, and React (via Ant Design), wrapped in a PWA. This isn't just aesthetic—it's functional. They need to handle complex design uploads, real-time previews, and bulk order management on a lightweight stack that works on any device. The use of Priority Hints and Lazy Loading suggests they're optimizing for heavy media processing without sacrificing speed.
The DTF Gold Rush Infrastructure
Direct-to-Film (DTF) printing is exploding, lowering barriers to entry for custom apparel. But the chaos of coordinating designers, printers, and customers creates a operational nightmare. Jiffy identified the gap: nobody was building the Shopify for DTF printers. They offer no minimums, instant quoting, and bulk deals—turning a B2B workflow into a consumer-grade experience.
The company's presence on TikTok (@jiffy.com), Facebook, and Instagram isn't just marketing—it's product validation. They're in the trenches with their users, seeing firsthand the pain points of small batch printing. This proximity to the customer explains their ruthless focus on removing friction from the ordering process.
- Zero minimum order quantity (MOQ) disrupts traditional printing economics
- Built-in DTF transfer marketplace eliminates supplier hunting
- White-label capabilities let printers brand the platform as their own
- Automated gang sheet generation maximizes material efficiency
The Unsexy Billion-Dollar Opportunity
While everyone chases AI, Jiffy is building the rails for a physical product revolution. They're the picks and shovels of the DTF gold rush—and that's exactly why they'll win.
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Jiffy | Blank Apparel, DTF Transfers & Custom Shirts
Explore high-quality blank apparel, vibrant DTF transfers & custom printed shirts. Fast shipping, no minimums, bulk deals & upload-your-design printing.
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About dekeo.com
Explore high-quality blank apparel, vibrant DTF transfers & custom printed shirts. Fast shipping, no minimums, bulk deals & upload-your-design printing.
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Technology Stack
dekeo.com uses 25 technologies across their website including imgix, Google Fonts, Ruby on Rails, and more.
Media
imgix
Fonts
Google Fonts
Backend Frameworks
Ruby on Rails
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Iubenda
Email Marketing
Klaviyo
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DoubleClick Floodlight, Microsoft Ads, Google Ads
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dekeo.com receives approximately 0 monthly visitors. The website has a bounce rate of 0% with visitors viewing an average of 0.0 pages per visit. Users spend an average of 0:00 on the site.
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