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The Quiet Giant of Nonprofit Fundraising
Dickerson Bakker's $7.7M machine operates in the shadows of the nonprofit world
While tech startups chase viral growth, Dickerson Bakker quietly builds a $7.7M empire helping nonprofits survive and thrive. Their secret? Understanding that fundraising isn't about flashy campaigns—it's about sustainable systems.
"They don't chase trends—they build fundraising infrastructure that lasts."
The Unsexy Market That Prints Money
Dickerson Bakker targets the sweet spot between grassroots startups and multinational nonprofits. With 55 employees generating $7.7M in revenue, they're pulling ~$140K per employee—a healthy margin for a services business. Their 47% direct traffic suggests strong brand recall; nonprofits come back because they deliver predictable results in an unpredictable sector.
The SEO Goldmine They're Not Mining
Their organic search traffic sits at just 28% with only 2,394 monthly visits. This reveals a massive opportunity: they're ranking for ultra-niche terms like 'nonprofit toxic positivity' and 'fundraising job titles ideas.' The keywords are low-volume but high-intent. This isn't a traffic play—it's a precision targeting strategy. They're not casting a wide net; they're spearing fish.
The tech stack tells a story of pragmatism over flash. jQuery, Bootstrap, and Tailwind CSS—no React, no Vue, no hype. They're building functional tools that work, not showcasing bleeding-edge tech. Even their email ([email protected]) signals accessibility over corporate polish. This is a company that prioritizes client results over investor presentations.
- Leadership team spans founders (Clark Dickerson) to operators (Derric Bakker, President) — blending vision with execution
- 55 employees suggests they've scaled beyond a boutique but haven't hit the 'too big to care' inflection point
- 47% direct traffic is exceptional for a B2B service company — indicates strong client retention and referrals
- Their keyword strategy reveals they're solving specific pain points, not chasing vanity metrics
The Anti-Startup Startup
Dickerson Bakker proves you don't need venture capital or viral traffic to build a sustainable, profitable business in an overlooked market.
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https://dickersonbakker.com/wp-content/uploads/2023/05/[email protected]
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Home - Dickerson Bakker
Our Solutions Helping Non-Profits grow and thrive We help nonprofits grow and thrive. From small grassroots startups to some of the largest multinational nonprofits, we customize solutions to serve all types and sizes of organizations. What's New Latest News Here are some examples of our work Case Studies Discover More Experience & Outcomes We have
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About dickersonbakker.com
Our Solutions Helping Non-Profits grow and thrive We help nonprofits grow and thrive. From small grassroots startups to some of the largest multinational nonprofits, we customize solutions to serve all types and sizes of organizations. What's New Latest News Here are some examples of our work Case Studies Discover More Experience & Outcomes We have
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dickersonbakker.com uses 19 technologies across their website including Font Awesome, Google Fonts, PHP, WordPress, and more.
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dickersonbakker.com receives approximately 2.4K monthly visitors and ranks #6,818,970 globally. The website has a bounce rate of 43% with visitors viewing an average of 1.7 pages per visit. Users spend an average of 0:33 on the site.
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