donefirst.com
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Donefirst: The $114M ADHD Telehealth Disruptor
Inside the data-driven rise of a startup that bet everything on speed and personalization
Donefirst is playing a high-stakes game: promising ADHD treatment 'as soon as the next day' in a mental health system notorious for its 6-month waitlists. With $114.8M in revenue and 340 employees, they're not just a startup—they're a scaling machine tackling one of healthcare's most frustrating bottlenecks.
"Done isn't selling ADHD treatment; they're selling the elimination of friction. That's the real product."
The Growth Playbook
Done's traffic strategy is a masterclass in brand capture. 50% of their 80K monthly visitors come direct—people typing 'Done ADHD' into their browser. This isn't SEO luck; it's brand equity. They own the category name so thoroughly that 'done' alone drives 43K monthly searches. They're not competing for keywords; they are the keyword.
The User Experience Bet
The core insight is brutal simplicity: traditional ADHD diagnosis is a gauntlet of appointments, referrals, and weeks of waiting. Done strips this to a single landing page, an assessment portal, and a promise of next-day access. Their $199 first month / $79 thereafter pricing is designed to capture the desperate and the impatient. It's a price point that says 'your time is worth more than your money.'
The tech stack reveals a focus on operational scale over innovation. jQuery and Bootstrap suggest a utilitarian, fast-to-market frontend. Zendesk and Google Tag Manager are the real backbone—tools for managing high-volume customer support and conversion tracking. This isn't a bleeding-edge AI company; it's a ruthlessly efficient service delivery engine wrapped in a modern web interface.
- Brand Moat: Owns the 'Done' search term, capturing 43K monthly branded queries.
- Revenue Velocity: At ~$80/user/month, their 80K monthly visits suggest a massive conversion funnel.
- Trustpilot Paradox: 4,385 reviews at 3/5 stars signals a polarizing product—likely due to the high-stakes nature of controlled substances and subscription friction.
The Verdict: Execution Over Innovation
Done's $114M success proves that in healthcare, speed to value beats clinical perfection.
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5 keywordsHow is Donefirst's SEO?
Open Graph Image
https://cdn.prod.website-files.com/5fa9b9f72565dc754e77a864/60073558c354b304eac1c1d2_Open%20Graph.png
Meta Tags
Done. ADHD Managed | ADHD Treatment Made Just For You
Personalized ADHD treatment delivered. Book an appointment with our licensed psychiatric providers as soon as the next day.
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Done.
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Reviews (20)
I’ve been with Done for over a 1.5 years
I’ve been with Done for over a year, now known as Mindful. They have been really great. Gone through two providers and both have been really easy to talk to about my conditions. The service team is really communicative and helpful, not to mention they get back to you within hours. I haven’t had one bad experience, I lost my health care during covid and I’ve been so pleased with this company that even after gaining back insurance I have stuck with them. Note that some health care insurance is covered by Done/Mindful. Shout out to Mark who was the last rep to help, he was really professional and to the point.
working with Done first for…
I have been working with Done first for almost 3 yrs now… I can not express how much they have helped me. The every 6mth check ups ( video calls) have worked great, making me feel heard and cared for. Given I have no insurance to bill Done first has kept the costs reasonable and they take care to meet my needs with professionalism. THANK YOU TO ALL ;-)
Great experience
Great experience
I've been with Done
I've been with Done. for about 3 years now. Every once in a while there is a hiccup but it's the cheapest option for my ADHD Im aware of, and it's an ideal choice for my social anxiety -Matthew Foglton
Frustrating initial encounter customer service
There is no phone number only email response which is not good for someone that works in the ER. There is no list of pharmacies pre set that take prescriptions from online providers.
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About donefirst.com
Personalized ADHD treatment delivered. Book an appointment with our licensed psychiatric providers as soon as the next day.
Company Overview
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Technology Stack
donefirst.com uses 17 technologies across their website including Font Awesome, Google Fonts, HSTS, Webflow, and more.
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Font Awesome, Google Fonts
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HSTS
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Webflow
Cloud & Hosting
AWS CloudFront
Privacy & Consent
OneTrust
Advertising
Awin, Facebook Pixel
Traffic & Audience
donefirst.com receives approximately 80.4K monthly visitors and ranks #410,060 globally. The website has a bounce rate of 40% with visitors viewing an average of 2.6 pages per visit. Users spend an average of 0:25 on the site.
The majority of donefirst.com's traffic comes from undefined, undefined, .
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This page provides publicly available information about donefirst.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit donefirst.com directly at https://donefirst.com.