Downstream isn't just another digital agency—it's a 149-person creative collective that generates $39.8M in revenue while flying almost entirely under the radar. In an industry obsessed with scale and visibility, they've built a powerhouse by doing the opposite: focusing on deep client relationships over public noise.

"Their website traffic is 10x smaller than their revenue suggests—and that's exactly how they want it."

Their tech stack tells a similar story. They're not using fancy headless CMS platforms or bleeding-edge frameworks. jQuery, Tailwind CSS, Bootstrap, and Vite—this is a pragmatic, performance-focused stack built by people who care more about delivery than tech trends. The presence of AOS (Animate on Scroll) and Goober suggests they're still building visually engaging experiences, but with restraint. This isn't a team chasing shiny objects; it's a studio shipping work.

• Built for multinational clients, not for Google's algorithm
• Revenue scales independently from web traffic—proving B2B relationships trump SEO
• Leadership team spans creative, strategy, and technical directors—balanced and experienced
• Tech stack prioritizes stability over novelty
• Global footprint with no public footprint—exactly what enterprise clients want