dragonbox.com
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DragonBox: The $2.5M Math App Playbook
How a 25-person team built an award-winning educational empire without venture funding.
While edtech giants chase billion-dollar valuations, DragonBox quietly built a profitable, beloved math empire with just 25 people. Their secret? Making algebra feel like a game, not a chore.
"They didn't gamify math—they math-ified gaming, turning abstract concepts into intuitive puzzles that stick."
The Silent Acquisition Machine
With 45% direct traffic, DragonBox has built a brand that users seek out by name. The top search term 'dragonbox' commands 2,070 monthly searches alone, proving their product is the destination, not just a tool. This isn't viral growth—it's sticky retention.
The Niche Math Empire
DragonBox Algebra 5+ and Algebra 6 aren't just apps—they're curriculum-adjacent tools that parents and teachers trust. With 370 monthly searches for 'dragonbox algebra 5,' they've captured a specific, high-intent audience that values educational depth over flashy features.
The tech stack reveals their priorities: Ruby on Rails for a stable backend, Tailwind CSS and Bootstrap for efficient UI development, and AWS CloudFront for global scalability. No bloated frameworks—just pragmatic, maintainable tech that lets a small team ship updates efficiently.
- Profitable without VC: $2.5M revenue from 25 people = ~$100K revenue per employee
- Built for longevity: 10+ technologies suggests a mature, evolving stack rather than a rushed MVP
- Brand-first strategy: 45% direct traffic shows they own their audience, not just rent it
The Anti-Edtech Unicorn
DragonBox proves you don't need 100 employees or $10M in funding to build a category-defining educational product. Sometimes, the best strategy is to make something that actually works, then let teachers and parents do the talking.
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Dragonbox Math Apps - Empower Kids!
DragonBox is an award-winning series of educational math apps that are designed to engage and excite children about learning.
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About dragonbox.com
DragonBox is an award-winning series of educational math apps that are designed to engage and excite children about learning.
Company Overview
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Technology Stack
dragonbox.com uses 10 technologies across their website including HSTS, Ruby on Rails, AWS CloudFront, and more.
Security
HSTS
Backend Frameworks
Ruby on Rails
Cloud & Hosting
AWS CloudFront
Advertising
Facebook Pixel
Web Standards
PWA
UI Libraries
DaisyUI
Traffic & Audience
dragonbox.com receives approximately 28.5K monthly visitors and ranks #1,034,060 globally. The website has a bounce rate of 46% with visitors viewing an average of 2.0 pages per visit. Users spend an average of 0:27 on the site.
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This page provides publicly available information about dragonbox.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit dragonbox.com directly at https://dragonbox.com.