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Engine: The AI Brain for CPG Giants
A 47-person team quietly powering the data decisions of retail's biggest players
In a world drowning in retail data, Engine isn't just offering dashboards—it's building the autonomous nervous system for Consumer Packaged Goods giants. While competitors chase vanity metrics, Engine's 47-person team is quietly automating the $800B CPG decision-making process with precision AI.
"They're not selling software; they're selling decisions at scale."
The Silent Enterprise Play
With 60% direct traffic and only 20% organic search, Engine's traffic profile screams enterprise relationships. This isn't a startup hunting inbound leads—it's a partner already embedded in the supply chain. The 'infoengine' keyword volume (1,120 monthly) suggests a brand that's becoming a verb in boardrooms.
The Efficiency Paradox
Here's the provocative truth: Engine's $6M revenue with 47 employees yields ~$127K revenue per employee—remarkably efficient for B2B SaaS. Yet their global rank (#4.4M) and lack of organic keywords reveal a stealth mode operation. They're not playing the VC growth game; they're building a sustainable, profitable moat through deep retail integration.
The tech stack tells another story: jQuery and Bootstrap (legacy reliability) coexist with Vite and Tailwind (modern agility). This isn't a team chasing shiny objects—it's a pragmatic engineering culture shipping fast. Cloudflare and AWS CloudFront infrastructure signals they're handling serious data loads, likely processing real-time retail transactions at scale.
- Founder-led with deep domain expertise (Nicholas Dozier & Pat Lockridge)
- Strategic keyword targeting: 'engine careers' (390/month) shows deliberate hiring focus
- Zero Trustpilot reviews = enterprise sales motion, not self-serve
- Niche dominance: 100% US traffic, no global dilution
The Anti-Startup Playbook
Engine is proving that in B2B SaaS, depth beats breadth, and quiet dominance beats loud fundraising. For founders and investors, the lesson is clear: sometimes the most valuable companies are the ones you've never heard of.
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Engine
Engine is the leader in omni analytics and data science for CPGs and retailers. We are continuously developing retail AI and ML solutions that harness the power of your data to drive decisive action and viability across the enterprise.
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About engine.net
Engine is the leader in omni analytics and data science for CPGs and retailers. We are continuously developing retail AI and ML solutions that harness the power of your data to drive decisive action and viability across the enterprise.
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Technology Stack
engine.net uses 17 technologies across their website including Google Fonts, Okta, HSTS, and more.
Fonts
Google Fonts
Authentication
Okta
Security
HSTS
CDN
jsDelivr
Cloud & Hosting
AWS CloudFront, Cloudflare
Advertising
DoubleClick Floodlight, Google Ads
Traffic & Audience
engine.net receives approximately 3.4K monthly visitors and ranks #4,431,136 globally. The website has a bounce rate of 36% with visitors viewing an average of 2.4 pages per visit. Users spend an average of 0:43 on the site.
The majority of engine.net's traffic comes from .
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This page provides publicly available information about engine.net. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit engine.net directly at https://engine.net.