ePages is the quiet engine powering thousands of small business storefronts globally, yet it operates in the shadow of Shopify's thunder. With a modest 112 employees generating $16.2M in revenue, they've found a profitable niche in the SMB chaos.

"In a world obsessed with scale, ePages proves that serving the forgotten middle is still a viable, profitable business model."

The tech stack tells a story of pragmatic choices. jQuery, Bootstrap, and Tailwind CSS—no fancy frameworks here. This is a company that prioritizes compatibility and speed over bleeding-edge tech. Google Analytics and Tag Manager are present, but there's no sign of aggressive tracking or personalization engines. They keep it simple, which aligns with their SMB focus.

• Revenue per employee: ~$145K—respectable for a niche B2B SaaS
• Traffic quality over quantity: 43% direct traffic indicates strong brand recall
• Regional stronghold: European market dominance with growing LATAM presence
• Content-driven acquisition: Educational SEO strategy targeting long-tail queries