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Erplain: The B2B Inventory Powerhouse
A deep dive into the $2.9M revenue engine automating B2B sales for SMBs
In the chaotic world of B2B sales and inventory, most software either overcomplicates or under-delivers. Erplain cuts through the noise with a laser focus: automating estimates, orders, and invoices while keeping stock levels perfectly synced in real time.
"With just 16 employees generating $2.9M in revenue, Erplain achieves $181K per employee—proving that niche focus beats broad feature sprawl."
The SMB Sweet Spot
Erplain targets the underserved middle market: businesses too large for spreadsheets but too small for enterprise ERPs. Their traffic splits evenly between organic (43%) and direct (43%), indicating strong brand recognition and word-of-mouth growth within this specific niche. The missing country data (48.6% undefined) suggests either tracking gaps or a concentrated user base in hard-to-identify regions—likely French-speaking markets given keywords like 'catalogu e dde produit.'
The SEO Reality Check
With only 15.8K monthly visits and a global rank of #1.7M, Erplain isn't chasing mass-market traffic. Their keyword strategy is brutally specific: 'erplain' dominates (630 monthly searches), while long-tail terms like 'catalog faire un catalogue revendeur' (70 searches) reveal a focus on dealer catalog creation. This isn't SEO for scale—it's SEO for conversion.
The tech stack tells a story of modern efficiency: Vite for build speed, Tailwind CSS for rapid UI development, and Cloudflare/AWS for global performance. jQuery still lingers (likely legacy code), but the presence of modern frameworks suggests a team moving fast. No funding data exists, implying bootstrapped discipline or quiet private backing.
- Revenue-per-employee of $181K rivals SaaS industry leaders
- 43% organic traffic signals strong product-market fit
- French-market keywords hint at European dominance
- Modern tech stack with minimal legacy debt
The Quiet Giant of B2B SaaS
Erplain proves you don't need scale to dominate a niche—just ruthless focus and perfect execution.
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Inventory & Order Management Software | Erplain
B2B Sales and inventory simplified. Erplain is an inventory and order management software that automates the creation of estimates, sales orders, invoices and purchase orders while updating your stock in real time.
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About erplain.com
B2B Sales and inventory simplified. Erplain is an inventory and order management software that automates the creation of estimates, sales orders, invoices and purchase orders while updating your stock in real time.
Company Overview
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Technology Stack
erplain.com uses 23 technologies across their website including YouTube Embed, Font Awesome, Google Fonts, HSTS, reCAPTCHA, and more.
Video
YouTube Embed
Fonts
Font Awesome, Google Fonts
Security
HSTS, reCAPTCHA
Programming Languages
PHP
CMS
Webflow
CDN
jsDelivr
Traffic & Audience
erplain.com receives approximately 15.8K monthly visitors and ranks #1,667,953 globally. The website has a bounce rate of 52% with visitors viewing an average of 1.6 pages per visit. Users spend an average of 0:24 on the site.
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