evalato.com
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Evalato: The Micro-SaaS Powerhouse in Awards
How a 4-person team is quietly dominating a $100M+ niche with 18k monthly visits.
In a world obsessed with scale, Evalato proves that massive impact doesn't require a massive team. With just 4 employees and a laser focus on awards management software, this platform is generating over 18,000 monthly visits and $300k in revenue.
"4 employees. $300k revenue. No funding. This isn't a startup in survival mode—it's a profitable machine operating in a niche most SaaS giants ignore."
The SEO Moat You Missed
While everyone chases broad keywords, Evalato owns the long tail of judging mechanics. They rank for hyper-specific queries like 'normalize reviewer scores' (120 monthly volume) and 'step by step to normalize judges scores' (120 monthly volume). This is intentional product-led SEO—capturing high-intent users at the exact moment they hit a technical wall in their awards process.
The Direct Traffic Tell
46% of their traffic is direct—a staggering number for a niche B2B tool. This signals high brand recall and repeat usage. These aren't casual browsers; they're organizers, agencies, and corporations returning to run their programs. It's the hallmark of a sticky product that solves a recurring pain point.
The tech stack reveals a pragmatic, modern approach. They're not reinventing the wheel—using Tailwind CSS, Bootstrap, and Ant Design for rapid UI development. The presence of jQuery suggests legacy code, but the mix with Swiper and Owl Carousel shows they're iterating fast. It's a stack built for velocity, not vanity.
- Niche dominance: Owning 'normalize judge scores' queries shows deep understanding of user pain points.
- Profitable bootstrapping: $300k revenue on a 4-person team suggests impressive margins.
- High direct traffic: 46% direct traffic indicates strong product-market fit and brand loyalty.
The Blueprint for Niche Domination
Evalato proves that in SaaS, depth beats breadth. They aren't trying to be everything to everyone—they're the best at one thing for a specific audience, and that's where the money is.
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Evalato - The Next-gen Awards Management Software!
Evalato helps you run effective awards programs and grow your community. Collect applications, empower judging and pick the worthiest winners.
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Reviews (9)
Perfect for streamlining our awards
We have been using Evalato for our business awards for a few years now, and couldn’t be happier. From the easy setup, through the registration process which is super user-friendly, up to the multiple payment options that the software supports (including bank transfer and custom payments), everything works like a charm. One of our favorite features is cloning the program so each year we get the new edition up and running with just a couple of tweaks. Our customers are happy and keep returning for each new edition, which is great for the program’s popularity and reach.
Greatest time-saver
We’ve been using Evalato to organize large events with a significant number of participants. Evalato has been of great help with the process of setting-up and managing thousands of entry forms. Getting started with Evalato was astonishingly easy. Their video tutorials are extremely useful and easy to understand. We were pleasantly surprised to see how easy it is to create and customize entry forms. The platform allows you to customize entry forms as best fit for the purposes of your event and makes managing thousands of applications, as well as doing post-event analysis seem like child’s play. It’s the greatest time-saver we’ve used so far! The platform is very user-friendly for all parties involved. To us as organizers, it’s important to create the most comfortable experience possible and since we’ve started using Evalato we’ve had nothing but positive feedback from all categories of participants in our events.
Easy to create entry forms and custom…
We use it to select candidates, signing up for our career events, and for the whole awards management, we organise. So the most important thing is our candidates/company entries/junges feel comfortable, while doing whatever is needed. Not last, Evalato saves so much time to our team, we really do have time for more inspirational things to do!
Fantastic awards management software
I’ve been using awards management softwares for years and I’m so impressed by Evalato so far. It has all the functionalities the other systems have but it’s just so much simpler to use. I love that they let you sign up and test the software yourself. I also love that you don’t need to pay more for different features - you get them all no matter your plan. One of the most important reasons to choose Evalato is that they give you the option to pay only for the submissions you receive each month. That’s perfect for us, because it involves no risk when we launch new awards and can’t really know how many submissions we’ll get. aving worked with other similar systems, I could say Evalato is the best on the market right now.
- All-in-all so far the solution fits our needs great
- Easy to create entry forms and custom fields - with little training (p.s. the video tutorials were great) we were able to create all of our awards' entry forms; - As we were already using Braintree Payments for the forum, setting up our payments was also a breeze; - Judge assignments were very intuitive also, and we like that the judges receive a personal email with login credentials. - All-in-all so far the solution fits our needs great.
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About evalato.com
Evalato helps you run effective awards programs and grow your community. Collect applications, empower judging and pick the worthiest winners.
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Technology Stack
evalato.com uses 28 technologies across their website including Adobe Fonts, Google Fonts, HSTS, Webflow, and more.
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Adobe Fonts, Google Fonts
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Webflow
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cdnjs, unpkg
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AWS CloudFront, Cloudflare
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Traffic & Audience
evalato.com receives approximately 18.3K monthly visitors and ranks #1,369,722 globally. The website has a bounce rate of 41% with visitors viewing an average of 2.0 pages per visit. Users spend an average of 0:37 on the site.
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