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Factic: The AI Brain for FoodOps
A tiny team's bet on AI-powered demand forecasting in the $8T food industry
In a market saturated with generic SaaS, Factic is making a high-stakes bet: they believe the food and beverage industry's supply chain chaos can be tamed by AI, not by more spreadsheets. This isn't another broad forecasting tool; it's a hyper-specialized platform designed for the perishable, volatile world of FoodOps.
"Factic isn't selling software; they're selling certainty in an industry defined by spoilage and volatility."
The 'FoodOps' Niche
Factic targets a specific persona: the FoodOps team—the unsung heroes managing everything from ingredient procurement to production scheduling. While giants like IBM offer generic supply chain AI, Factic's narrative is built on deep vertical expertise. Their headline, 'Empowering FoodOps Teams,' isn't just marketing fluff; it's a declaration of war against the fragmented, manual processes that plague this $8 trillion industry.
The Growth Paradox
With only 309 monthly visits, Factic is operating in stealth mode or early traction. The data reveals a fascinating paradox: despite low traffic, they've secured $0.6M in revenue with a team of just 8. This suggests a high-touch, sales-led motion rather than a product-led growth (PLG) funnel. They aren't chasing vanity metrics; they're likely closing enterprise contracts one by one, proving their 'Factic Brain Platform' in production before scaling acquisition.
Their technology stack reveals a modern, agile approach. Using Vite for speed, Tailwind CSS for design consistency, and Cloudflare for security, they are building a lean, performant platform. The integration of FullStory indicates a deep focus on user behavior analytics—critical for refining a complex AI interface. They are building for the long haul, prioritizing product-market fit over flashy marketing.
- Hyper-specialized focus on Food & Beverage (not general retail)
- AI/ML-first architecture, not a legacy spreadsheet wrapper
- Small, capital-efficient team ($75k revenue per employee)
- Strong emphasis on collaborative decision-making (per H5)
The Verdict: A High-Potential Seed Bet
Low traffic masks a high-value niche play. Factic is executing a classic vertical SaaS strategy: dominate a specific, complex industry before expanding. For investors and founders, this is a textbook example of 'starting small but thinking big.' The $0.6M revenue on 8 employees is a signal of product-market fit in a notoriously hard sector.
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Factic | Demand Forecasting Platform
Sales forecast, supply chain and production decision making automation, powered by Artificial Intelligence / Machine Learning. Optimized for Food & Beverage Ops.
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About factic-sf.com
Sales forecast, supply chain and production decision making automation, powered by Artificial Intelligence / Machine Learning. Optimized for Food & Beverage Ops.
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factic-sf.com uses 17 technologies across their website including Vimeo, Google Fonts, Webflow, and more.
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AWS CloudFront, Cloudflare
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factic-sf.com receives approximately 309 monthly visitors. The website has a bounce rate of 39% with visitors viewing an average of 1.9 pages per visit. Users spend an average of 1:06 on the site.
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