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FOMO.com: The Unlikely $600k Micro-SaaS
How a 8-person team built a social proof empire with zero funding
In a world obsessed with viral TikTok startups and billion-dollar valuations, Fomo.com operates in the shadows—building a quiet, profitable empire with just 8 employees. They aren't chasing the latest AI hype; they are selling the psychology of anxiety to e-commerce brands.
"They aren't selling software; they are selling the fear of missing out."
The Psychology of the Click
Fomo.com dominates the 'heavy industry and engineering' category by weaponizing human psychology. With 235,250 monthly searches for the keyword 'fomo' alone, they capture intent at the exact moment a marketer realizes they need social proof. The traffic split is telling: 41% direct traffic suggests a brand that isn't just discovered—it's sought out.
The Anti-VC Business Model
While competitors chase Series A funding, Fomo.com scales a $600k revenue business with zero reported funding. With only 8 employees, that's $75k in revenue per head—a metric most SaaS companies would kill for. They prove you don't need a massive burn rate to dominate a niche; you need a product that solves a primal marketing need.
The tech stack reveals a pragmatic approach. They rely on battle-tested tools like jQuery and Bootstrap rather than bleeding-edge frameworks. This isn't a startup pivoting every 6 months; it's a stable platform focused on utility over hype. The low Trustpilot score (2.9/5 from 2 reviews) suggests they prioritize product over reputation management—a classic move for a B2B tool that delivers results rather than smiles.
- Captures 235k+ monthly searches for 'fomo' with high intent
- Operates with extreme capital efficiency (75k revenue/employee)
- Dominates the 'social proof' niche without paid acquisition
- Built for e-commerce, but used across heavy industries
The Quiet Giant of Social Proof
Fomo.com proves that in a noisy market, the most profitable strategy is often the one that whispers.
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Open Graph Image

https://s3.amazonaws.com/fomo-static-assets/og/fomo-social-proof-homepage-og.jpg
Meta Tags
Fomo | Social Proof Marketing Platform
Fomo is the world's first social proof marketing platform.
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Reviews (2)
Totally Dishonest Company Practices
As a publisher with Fomo, I used them for about 4 months to evaluate monetizing a decent-sized website with a consistent number of monthly visitors. Fomo claims they're "honest" - they actually have this everywhere in their marketing pages, but they're nothing but a dishonest private company just trying to make a buck off of their advertisers. Their initial setup seemed great - within the first month I'd made more in one month with Fomo than I'd make in one month with Google Adsense. The second month was lower, which was odd because the ads did not change and they showed up at the same frequency. The third month was almost rock-bottom in payments despite the same number of ads were shown on the site. Eventually I figured out that Fomo would claim to show "0 ad views" in their dashboard within a given time period, while simultaneously showing ads on the site at a regular rate. Do not trust Fomo. Websites that need to monetize, even when small, are better off sticking with Google Adsense and being patient rather than use these scam artists.
Very Dishonest & Fraudulent Behaviour
Our company had been evaluating fomo.com for a first time in November 2018 using a free trial. Back then, we did not have time for an implementation, so we decided not to subscribe. Now in March 2019, we decided to re-evaluate the software. The sign-up processes prompts you to "Start a 14 day free trial" and also clearly states "You won’t be charged during your free trial.". However, Fomo.com decided to charge our card right away without any free trial. This is a bit strange, if you are prompted to enter your credit card details for a free trial, but end up being charged right away? Normally this shouldn't be an issue. SAAS service providers are in the business of building valuable customer relationships and enticing word-of-mouth, right? Not so with Fomo.com. When nicely asked, the support-time states that "We do not make exceptions to our Terms of Service as this would be unfair to our other customers, the majority of which are paying via company card. If you submit a chargeback we will respond in a timely manner via Stripe." Those business practices are very concerning, and we will stay away from this company in the future, and will have to go through the administrative effort of doing a credit card charge back via our bank.
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About fomo.com
Fomo is the world's first social proof marketing platform.
Company Overview
fomo.com Social Media
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Email Addresses
Phone Numbers
Technology Stack
fomo.com uses 19 technologies across their website including Vimeo, HSTS, Amazon S3, Cloudflare, and more.
Video
Vimeo
Security
HSTS
Cloud & Hosting
Amazon S3, Cloudflare
Advertising
LinkedIn Insight Tag, Facebook Pixel
Customer Support
HelpScout
E-commerce & Payments
WooCommerce
Traffic & Audience
fomo.com receives approximately 75.4K monthly visitors and ranks #510,137 globally. The website has a bounce rate of 38% with visitors viewing an average of 1.6 pages per visit. Users spend an average of 0:14 on the site.
The majority of fomo.com's traffic comes from undefined, undefined, .
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This page provides publicly available information about fomo.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit fomo.com directly at https://fomo.com.