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forestry.io
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forestry.io

17 technologies
VerifiedVisit$1M917 Tech
Deep Dive

Forestry.io: The Ghost of a CMS Past

A $700k company pivoting from static site management to a headless future

Forestry.io is a ghost in the machine—a $700k annual revenue company that technically exists, yet its own website admits it's dead. The team has fully pivoted to building TinaCMS, leaving the original product to wither on the vine while maintaining just enough infrastructure to redirect traffic.

9
employees
$0.7M
annual revenue
3.7/5
trustpilot rating
0
monthly visits (current)

"Forestry.io isn't a product anymore—it's a redirect page to its successor, TinaCMS."

The Pivot Strategy

With just 9 employees and $700k in revenue, Forestry.io operates as a lean, focused operation. The company's entire strategy now revolves around TinaCMS, a headless CMS built with React. The original Forestry product—once a popular Git-based CMS for static sites—has been deprecated in favor of a more modern, developer-friendly architecture. This isn't a rebrand; it's a full-scale migration where the old brand becomes a funnel for the new one.

Traffic Death & Rebirth

Forestry.io currently shows 0 monthly visits—a stark indicator of its post-pivot reality. The domain functions primarily as a landing page for migration guides to TinaCMS. Meanwhile, the TinaCMS ecosystem shows active development with GitHub repositories, YouTube tutorials, and social media presence. This creates a fascinating case study in brand transition: the old domain becomes a ghost ship while the new brand builds its own traffic from scratch.

The company's tech stack reveals its modern approach: Tailwind CSS for styling, Vite for builds, and Progressive Web App (PWA) capabilities. Their social profiles—GitHub, Twitter, YouTube, LinkedIn—all point to TinaCMS, not Forestry. This is a deliberate strategy: maintain SEO equity in the old domain while building a new brand identity around a more technical, headless architecture.

  • Complete brand migration from Forestry to TinaCMS
  • Small, focused team (9 employees) targeting developers
  • Git-based headless CMS with React-first architecture
  • Maintains legacy domain as migration funnel
  • Active community building through GitHub and social channels
No active product development on Forestry.io
Clear migration path for existing Forestry users
Zero current traffic to the original platform
Modern tech stack (React, Vite, Tailwind)
Limited brand recognition for TinaCMS in broader market
Active developer community on GitHub
Single Trustpilot review suggests low user volume
Focused team with $700k revenue runway

The Silent Pivot Playbook

Forestry.io demonstrates how to sunset a product while maintaining user trust and redirecting equity to a successor. For founders, this is a masterclass in controlled obsolescence—when to kill your darling and when to preserve its ghost.

What tech stack does Forestry use?

31 detected
Programming Languages1
Marketing Automation1
Build Tools1
UI Libraries1
Frontend Frameworks1
Tracking & Analytics14
G
Google Analytics
G
Google Tag Manager
H
Hotjar
H
Hotjar
M
Microsoft Clarity
H
HubSpot
H
HubSpot
G
Google Tag Manager
M
Microsoft Clarity
H
Hotjar
A
Analytics Service
G
Google Analytics
G
Google AdSense
B
Bing

How much traffic does Forestry get?

Traffic & Engagement

0.0
Pages/Visit
0:00
Avg. Duration
0%
Bounce Rate
Monthly Traffic Trend+0%
0
Oct 2025
Oct
0
Nov 2025
Nov
0
Dec 2025
Dec

How is Forestry's SEO?

Open Graph Image

OG Image preview
og:image

https://tina.io/og/tina-og.png

Meta Tags

title15 chars

Forestry.io CMS

description131 chars

The Forestry.io team is now focused on building TinaCMS. If you wish to migrate your Forestry site to Tina, follow the guide below.

languageEN

Who works at Forestry?

Loading leads...

What do customers think of Forestry?

forestry.io

forestry.io

3.7
1 reviews

Activity & Engagement

Reply Rate
0%
Avg. Reply Time
0.0 days

Contact Information

Reviews (1)

Filter by rating:
Lautaro PereyraVerified
6/27/2021
🇦🇷 Argentina5 reviewsOrganicUnverified
Improve your workflow...

This platform greatly simplified my workflow and that's why I think it's great. It is just a good tool that works well and does everything it promises correctly. If you use it in your project, it will make your life easier.

Frequently Asked Questions about Forestry

What is Forestry's Revenue?
Forestry generates approximately $1M in annual revenue. With 9 employees, that's $72,500 per employee.
What does Forestry do?
The Forestry.io team is now focused on building TinaCMS. If you wish to migrate your Forestry site to Tina, follow the guide below.
How fast is Forestry growing?
Forestry employee count has changed by -40% year over year.
What technologies does Forestry use?
Forestry uses 17 technologies across their website including Video, Programming Languages, Marketing Automation. Key technologies include YouTube Embed, PHP, HubSpot.
Who are Forestry's competitors?
Forestry's main competitors include HGC Technologies., SkipTheDishes, Veritaaq, Swept, Eperformance. These companies operate in similar markets and compete for the same customer base.
What do customers think of Forestry?
Forestry has a Trustpilot score of 3.7 out of 5 (3 stars) based on 1 customer reviews.

Export Data

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How to contact Forestry?

What are Forestry's key pages?

Export forestry.io Data

Download the complete tech stack, analytics, leads, and company data for forestry.io in JSON or CSV format. Use it for your sales pipeline, competitive analysis, or research.

Raw JSON Data

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About forestry.io

The Forestry.io team is now focused on building TinaCMS. If you wish to migrate your Forestry site to Tina, follow the guide below.

Company Overview

forestry.io
Website
computers_electronics_and_technology
Industry
0
Monthly Visitors
17
Technologies

Contact forestry.io

Technology Stack

forestry.io uses 17 technologies across their website including YouTube Embed, PHP, HubSpot, and more.

Video

YouTube Embed

Programming Languages

PHP

Marketing Automation

HubSpot

Analytics & Marketing

Clarity, Hotjar, Google Tag Manager, Google Analytics

Performance

Lazy Loading, Priority Hints

Web Standards

Twitter Cards, RSS, PWA

Traffic & Audience

0
Monthly Visits
0%
Bounce Rate
0.0
Pages/Visit
0:00
Avg. Duration

forestry.io receives approximately 0 monthly visitors. The website has a bounce rate of 0% with visitors viewing an average of 0.0 pages per visit. Users spend an average of 0:00 on the site.

Frequently Asked Questions

What is forestry.io?
The Forestry.io team is now focused on building TinaCMS. If you wish to migrate your Forestry site to Tina, follow the guide below.
How much does forestry.io cost?
You can view forestry.io's pricing and plans on their pricing page. Visit their website for the most up-to-date pricing information.
What technologies does forestry.io use?
forestry.io uses 17 technologies including YouTube Embed, PHP, and 11 more. View the full tech stack analysis above.
How do I contact forestry.io?
You can contact forestry.io via email at [email protected].
What are forestry.io's social media accounts?
forestry.io is active on github, twitter, youtube, facebook, linkedin. You can find links to all their social media profiles in the social section above.
How popular is forestry.io?
forestry.io receives approximately 0 monthly visitors.

Related Searches

forestry.io pricingforestry.io reviewsforestry.io alternativesforestry.io loginforestry.io careerswhat is forestry.ioforestry.io tech stackforestry.io contactforestry.io vs competitorsforestry.io featureshow to use forestry.ioforestry.io integrations

This page provides publicly available information about forestry.io. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit forestry.io directly at https://forestry.io.