getneed.com
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Need: The Cancer Protection System
A $32.9M startup redefining cancer insurance with AI and 187 employees
Need isn't selling insurance—it's building a cancer protection system. With 187 employees and $32.9M in revenue, they're disrupting a $200B industry by making prevention, not just payout, the core product.
"They're not in the insurance business—they're in the cancer prevention business, using data science to change outcomes before claims are even filed."
The Hidden Market Gap
Traditional cancer insurance pays out after diagnosis. Need flips this model by integrating prevention, screening, and financial protection into one system. Their leadership team—combining legal expertise (Katherine Tassi), global operations (Colston Bowler), and AI/DS leadership (Cameron Po-Hsuan)—suggests they're building infrastructure, not just a product.
The Tech Stack Tells a Story
With PostHog for product analytics, Zendesk for support, and GSAP for animations, Need is clearly investing in user experience and data-driven iteration. The use of Tailwind CSS and Bootstrap suggests a modern, maintainable frontend—critical for a system that needs to scale across policyholders, healthcare providers, and data pipelines.
What's most telling is their traffic: zero monthly visits. This isn't a consumer-facing website—it's likely a B2B2C platform where partnerships drive distribution. The '[email protected]' email and lack of public reviews suggest they're in enterprise sales mode, not direct-to-consumer marketing.
- CEO Will Polkinghorn leads a 187-person team with $32.9M revenue
- Tech stack optimized for analytics (PostHog) and user experience (GSAP)
- Legal and operations leadership suggests heavy regulatory complexity
- Zero public traffic indicates B2B distribution model
They're Not Selling Insurance—They're Selling Outcomes
Need represents the future of insurtech: where prevention, data science, and enterprise distribution create a moat traditional insurers can't cross.
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Need is your cancer protection system.
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About getneed.com
Need is your cancer protection system.
Company Overview
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Technology Stack
getneed.com uses 18 technologies across their website including HSTS, Webflow, unpkg, jsDelivr, and more.
Security
HSTS
CMS
Webflow
CDN
unpkg, jsDelivr
Cloud & Hosting
AWS CloudFront, Cloudflare
Customer Support
Zendesk
Analytics & Marketing
PostHog, Google Analytics
Traffic & Audience
getneed.com receives approximately 0 monthly visitors. The website has a bounce rate of 0% with visitors viewing an average of 0.0 pages per visit. Users spend an average of 0:00 on the site.
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