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Gizmo.ai: The AI Flashcard Empire
How 85 people built a 3M+ monthly visit learning platform
Gizmo.ai isn't just another edtech startup—it's a traffic monster disguised as a flashcard app. While most learning platforms struggle for attention, this AI-powered tool commands 3.26M monthly visits, proving that gamified spaced repetition is the Trojan horse for modern learning.
"Gizmo didn't invent flashcards—they just made them impossible to ignore."
The Growth Engine
With 44% organic search traffic and a 3.5-star Trustpilot rating from just 3 reviews, Gizmo's growth is a masterclass in product-led expansion. The platform's 25,723 backlinks and dominant search for 'gizmo' (418K monthly searches) suggest a brand that's become synonymous with AI-powered learning itself. Their secret? A $3.59M seed round that funded an 85-person team to build what feels like a consumer app with enterprise-grade retention.
User Behavior Tells the Story
The traffic split is revealing: 52% direct traffic means users aren't discovering Gizmo—they're returning to it. This isn't a 'try once' tool; it's a habit. The 30.8% traffic concentration in an undefined top country (likely the US or UK) suggests a Western user base that's already bought into the spaced repetition methodology. The 74,900 monthly searches for 'gizmo ai' prove the brand has transcended its category.
What's fascinating is their tech stack—Tailwind CSS, Bootstrap, DaisyUI, Vite. This isn't a Silicon Valley unicorn with a custom-built engine; it's a pragmatic, efficient build that prioritizes speed over complexity. They're using Typeform for surveys and Cloudflare for protection, showing a focus on user experience over technical vanity. The 85 employees generating $15.3M in revenue translates to $180K per employee—a remarkably efficient ratio for an edtech company.
- AI-generated flashcards from any input: The platform's core magic is turning passive content into active recall
- Gamified spaced repetition: They're competing with Duolingo's engagement model, not Anki's utility
- Massive direct traffic: 52% direct suggests strong brand recall and daily usage patterns
- Lean team, big revenue: 85 people generating $15.3M shows product-market fit at scale
The Lesson for Founders
Gizmo proves that in edtech, simplicity scaled with AI beats complexity every time. They didn't build a platform—they built a habit.
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Meta Tags
Gizmo - The easiest way to learn
Gizmo (formerly called Save All) uses AI to help you remember everything you learn. Input in what you are learning and our AI turns it into AI flashcards that you can quiz in a gamified way using spaced repetition and active recall.
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Gizmo
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Reviews (3)
I enjoy the app
I enjoy the app; once you tweak it a little, it's easy to use to fit the subject you need it for.
please stop breaking
please stop breaking down its happened twice in one week especially during exam season
Trash
Trash. Does not work properly
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About gizmo.ai
Gizmo (formerly called Save All) uses AI to help you remember everything you learn. Input in what you are learning and our AI turns it into AI flashcards that you can quiz in a gamified way using spaced repetition and active recall.
Company Overview
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Technology Stack
gizmo.ai uses 8 technologies across their website including Leaflet, Google Fonts, Cloudflare, and more.
Maps
Leaflet
Fonts
Google Fonts
Cloud & Hosting
Cloudflare
Forms
Typeform
Build Tools
Vite
UI Libraries
DaisyUI
Traffic & Audience
gizmo.ai receives approximately 3.3M monthly visitors and ranks #12,252 globally. The website has a bounce rate of 26% with visitors viewing an average of 9.5 pages per visit. Users spend an average of 9:01 on the site.
The majority of gizmo.ai's traffic comes from undefined, undefined, .
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