9:41
hlidacky.cz
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hlidacky.cz

29 technologies
VerifiedVisit105.8K/mo$10M7329 Tech1 Leads
Deep Dive

Hlídačky.cz: The Czech Trust Engine

How a 73-person team built a $9.5M child and pet care marketplace.

In a market dominated by global giants, Hlídačky.cz carved out a $9.5M niche by weaponizing trust. They didn't just build a marketplace for babysitters; they built a verification layer for the most personal decision a parent can make.

$9.5M
Annual Revenue
73
Employees
105k
Monthly Visits
44%
Organic Traffic

"Hlídačky.cz proves that in local services, trust scales better than advertising."

The Trust Paradox

The raw data reveals a fascinating paradox: 47% of traffic is direct. In an industry where acquisition costs are usually high, nearly half of their users type the URL directly into their browser. This isn't just brand recall; it's a habit loop. Parents return because the platform offers something Google search cannot: verified social proof. By aggregating comments and ratings specific to the Czech context, they turned a fragmented market of individual freelancers into a unified, trustworthy network.

The SEO Moat

While competitors chase broad keywords, Hlídačky.cz dominates hyper-local intent. Look at their top keywords: 'žatec hlídání dětí' and 'pet sitting plzen'. They aren't trying to win 'babysitter'—they are winning the specific town. With 105,000 monthly visits, 44% of which are organic, they have built a search engine for local care that Google itself struggles to replicate at this granularity. It’s a bottom-up SEO strategy that matches supply (local caregivers) with demand (local parents) perfectly.

Their tech stack reveals a pragmatic approach. They utilize jQuery and Bootstrap for rapid development, combined with Ant Design for a polished UI. However, the inclusion of Mixpanel suggests a sophisticated understanding of user flows—tracking where parents drop off and where sitters convert. They are a Ruby on Rails shop, prioritizing development speed and maintainability over bleeding-edge frameworks, which aligns perfectly with a bootstrapped growth model.

  • Niche Domination: They own the Czech market, ignoring the temptation to expand prematurely into Slovakia or Poland.
  • Social Proof as Product: Their UI prioritizes reviews and verification over flashy features.
  • B2B Potential: The 'Úklid domácnosti praha' keyword indicates expansion into house cleaning, leveraging the same trust network.
No global footprint (94.5% traffic is domestic)
Profitable with $9.5M revenue
Lacks a mobile-first app feel (heavy jQuery usage)
Deeply integrated local SEO
No visible VC funding rounds
High direct traffic indicating strong brand loyalty

The Quiet Giant of Czech Care

Hlídačky.cz doesn't need hype. It needs a login.

What tech stack does Hlidacky use?

43 detected
Media1
Security1
Backend Frameworks2
Cloud & Hosting1
Push Notifications1
Customer Support1
E-commerce & Payments3
Performance1
UI Libraries2
JavaScript Libraries2
Frontend Frameworks1
Tracking & Analytics14
F
Facebook Pixel
T
TikTok Pixel
G
Google Analytics
G
Google Tag Manager
M
Mixpanel
G
Google APIs
F
Facebook Pixel
G
Google Tag Manager
G
Google Analytics
T
TikTok Pixel
G
Google Static
F
Facebook
G
Google AdSense
A
Analytics Service

How much traffic does Hlidacky get?

Traffic & Engagement

105.8K
Monthly Visits
2.6
Pages/Visit
2:56
Avg. Duration
64%
Bounce Rate
Monthly Traffic Trend+17%
90.1K
Oct 2025
Oct
107.9K
Nov 2025
Nov
105.8K
Dec 2025
Dec

Traffic Sources

Search
44%
Direct
47%
Social
1%
Referrals
6%
Email
2%
Paid
1%

Where is Hlidacky's audience located?

🌍94.5%
🌍3.4%
🌍1.8%
🌍0.3%

What keywords does Hlidacky rank for?

5 keywords
1hlídačky530 vol$0.30
2pet sitting plzen110 vol
3žatec hlídání dětí220 vol
4úklid domácnosti praha400 vol
5hlídání psa180 vol

How is Hlidacky's SEO?

Open Graph Image

OG Image preview
og:image

https://hlidacky-312899.c.cdn77.org/assets/og/homepages/og-homepage-sitters-cz_cz-859879b4063b2bc8515f419f07a69069a4cb88e32f5a7c90e3fc913e02c489e4.png

Meta Tags

title41 chars

Hlídání dětí ověřené rodiči | Hlídačky.cz

description126 chars

Najděte si sympatickou hlídačku, se kterou si budete rozumět. Sdílíme zkušenosti, komentáře a hodnocení. Pokrýváme celé Česko.

og:title

Hlídačky.cz | Hlídání dětí ověřené rodiči

og:description

Hlídání dětí ověřené rodiči

languageCS

H1 Tags

h1Zaregistrujte se nebo se přihlaste
h1Hlídání dětí ověřené rodiči

Schema Types

Organization

Who works at Hlidacky?

Loading leads...

What do customers think of Hlidacky?

No Trustpilot reviews available for this company.

Frequently Asked Questions about Hlidacky

What is Hlidacky's Revenue?
Hlidacky generates approximately $10M in annual revenue. With 73 employees, that's $130,500 per employee.
What does Hlidacky do?
Najděte si sympatickou hlídačku, se kterou si budete rozumět. Sdílíme zkušenosti, komentáře a hodnocení. Pokrýváme celé Česko.
How fast is Hlidacky growing?
Hlidacky employee count has changed by 20% year over year.
What technologies does Hlidacky use?
Hlidacky uses 29 technologies across their website including Media, Maps, Video. Key technologies include imgix, Google Maps, YouTube Embed.
Who are Hlidacky's competitors?
Hlidacky's main competitors include QuantiTech, ChipRewards, Dynetics Technical Solutions, MartinFederal Consulting, TheraNest. These companies operate in similar markets and compete for the same customer base.

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What are Hlidacky's key pages?

Export hlidacky.cz Data

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Raw JSON Data

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About hlidacky.cz

Najděte si sympatickou hlídačku, se kterou si budete rozumět. Sdílíme zkušenosti, komentáře a hodnocení. Pokrýváme celé Česko.

Company Overview

hlidacky.cz
Website
reference_materials
Industry
#394,783
Global Rank
105.8K
Monthly Visitors
29
Technologies
1+
Employees

hlidacky.cz Key Pages

Technology Stack

hlidacky.cz uses 29 technologies across their website including imgix, Google Maps, YouTube Embed, and more.

Media

imgix

Maps

Google Maps

Video

YouTube Embed

Fonts

Font Awesome, Adobe Fonts

Security

HSTS

Backend Frameworks

Laravel, Ruby on Rails

Traffic & Audience

105.8K
Monthly Visits
64%
Bounce Rate
2.6
Pages/Visit
2:56
Avg. Duration

hlidacky.cz receives approximately 105.8K monthly visitors and ranks #394,783 globally. The website has a bounce rate of 64% with visitors viewing an average of 2.6 pages per visit. Users spend an average of 2:56 on the site.

The majority of hlidacky.cz's traffic comes from undefined, undefined, .

Frequently Asked Questions

What is hlidacky.cz?
Najděte si sympatickou hlídačku, se kterou si budete rozumět. Sdílíme zkušenosti, komentáře a hodnocení. Pokrýváme celé Česko.
How much does hlidacky.cz cost?
You can view hlidacky.cz's pricing and plans on their pricing page. Visit their website for the most up-to-date pricing information.
What technologies does hlidacky.cz use?
hlidacky.cz uses 29 technologies including imgix, Google Maps, and 23 more. View the full tech stack analysis above.
How do I contact hlidacky.cz?
What are hlidacky.cz's social media accounts?
hlidacky.cz is active on tiktok, twitter, youtube, facebook, instagram. You can find links to all their social media profiles in the social section above.
How popular is hlidacky.cz?
hlidacky.cz receives approximately 105.8K monthly visitors and ranks #394,783 globally.

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This page provides publicly available information about hlidacky.cz. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit hlidacky.cz directly at https://hlidacky.cz.