hoowaki.com
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Hoowaki: The Microgrip Revolution
A 9-person team building the future of adhesive technology with a $0.9M revenue engine.
Forget SaaS. In a world obsessed with digital products, Hoowaki is engineering a tangible, tactile revolution. They're not selling software; they're selling a new grip paradigm, one micro-suction cup at a time.
"They aren't iterating on an app; they're iterating on the fundamental physics of adhesion."
The Product: Microgrip Technology
Hoowaki's core IP revolves around 'Microgrip'—a reusable, washable, and residue-free adhesive film. While their website screams 'commercial film in production,' the data suggests a lean operation focused on B2B prototyping and industrial applications. The 'principiamed' keyword suggests potential medical or precision instrument applications, a high-margin niche where grip failure isn't an option.
The Growth Engine
With just 1,191 monthly visits, Hoowaki is playing the long game. They aren't burning cash on ads; they are building a moat. Their traffic is 47% organic, indicating a product that solves a specific, high-intent problem. They aren't chasing vanity metrics; they are shipping orders. The repetition of 'Accepting Orders Now!' on their homepage is a raw, unpolished signal of a company in execution mode.
The tech stack reveals a pragmatic approach. They use jQuery and Bootstrap—mature, reliable technologies—rather than chasing the latest frontend framework. This signals a focus on functionality over flash. Cloudflare and reCAPTCHA protect their intellectual property, while HSTS ensures secure connections for what appears to be a direct-to-business sales model.
- 9-person lean team led by President Ralph Hulseman
- $0.9M revenue with zero external funding reported
- Specialized keyword targeting (e.g., 'principiamed')
- Direct traffic dominates (33%), suggesting strong brand recall
The Silent Scaler
Hoowaki proves you don't need a viral launch to build a million-dollar hardware business. You just need a product that sticks.
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Hoowaki LLC
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About hoowaki.com
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Technology Stack
hoowaki.com uses 13 technologies across their website including HSTS, reCAPTCHA, Squarespace, cdnjs, and more.
Security
HSTS, reCAPTCHA
CMS
Squarespace
CDN
cdnjs
Cloud & Hosting
Cloudflare
E-commerce & Payments
Squarespace Commerce
Performance
Lazy Loading, Priority Hints
Traffic & Audience
hoowaki.com receives approximately 1.2K monthly visitors and ranks #13,655,749 globally. The website has a bounce rate of 38% with visitors viewing an average of 1.0 pages per visit. Users spend an average of 0:00 on the site.
The majority of hoowaki.com's traffic comes from .
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