ienterprises.com
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iEnterprises: The CRM Inbox You Didn't Know You Needed
Unaric's 18-person team is quietly building a $1.6M revenue product by fixing CRM adoption.
Most CRMs fail because they force users to leave their primary workspace. ienterprises.com (Unaric) flips this script by embedding CRM directly into Outlook and Gmail, turning the inbox into a productivity engine. With just 18 employees and $1.6M in revenue, they're proving that deep integration beats feature bloat.
"Unaric doesn't try to replace Salesforce or Dynamics—it makes them invisible by living where the work already happens: your inbox."
The Silent Adoption Problem
CRM software is a $70B market, yet adoption rates hover around 50%. Sales teams hate context-switching. Unaric's data shows 46% of their traffic is direct—a strong signal that users bookmark and return daily. Their 'CRM in your inbox' approach tackles the root cause: friction. No more tab-hopping, no more manual data entry. Just email + CRM, fused together.
The SEO & Traffic Paradox
With only 37% of traffic from organic search, Unaric's growth is driven by direct access and referrals—classic indicators of a sticky, word-of-mouth product. Their top keyword 'icrm' has 2,290 monthly searches, but they rank for 'chatgpt connector' (460 searches), hinting at AI integration ambitions. The low global rank (#2M) suggests they're not playing the SEO volume game; they're playing the retention game.
The tech stack is pragmatic: jQuery, Tailwind, Bootstrap. No hype, just functionality. The lack of Trustpilot reviews is telling—they're likely B2B-focused, relying on enterprise sales cycles rather than public validation. Key people like Shaji Sarangadharan (Head of Development) and Dorian Port (Project Manager) indicate a product-led engineering culture, not a marketing-first one.
- Revenue per employee: ~$89K—solid for a niche B2B SaaS tool
- Traffic concentration: 64% from undefined region (likely US/UK enterprise hubs)
- Keyword strategy: Targets 'icrm' (brand) and 'chatgpt connector' (feature), not generic CRM terms
The Unaric Playbook: Win by Being Invisible
They're not selling CRM software; they're selling the end of context-switching. At $1.6M revenue with 18 people, they're a blueprint for focused B2B SaaS.
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Unaric - CRM from Your Inbox
Unaric is the leader in making sales teams more productive, intelligent and profitable by bringing "CRM to your inbox". Our solutions work in Outlook and Gmail for most popular CRM solutions including Salesforce.com, Microsoft Dynamics, Netsuite, our own iCRM and others.
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About ienterprises.com
Unaric is the leader in making sales teams more productive, intelligent and profitable by bringing "CRM to your inbox". Our solutions work in Outlook and Gmail for most popular CRM solutions including Salesforce.com, Microsoft Dynamics, Netsuite, our own iCRM and others.
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ienterprises.com uses 17 technologies across their website including Font Awesome, Google Fonts, PHP, WordPress, and more.
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ienterprises.com receives approximately 7.7K monthly visitors and ranks #2,064,392 globally. The website has a bounce rate of 40% with visitors viewing an average of 3.6 pages per visit. Users spend an average of 0:26 on the site.
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