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incident.io: The Incident Response Disruptor
A 93-person startup taking on PagerDuty with $14.9M in revenue and a bold new approach.
In the crowded world of IT operations, incident.io isn't just building another alerting tool—they're redefining what it means to manage downtime. With a focus on unified response and integrated status pages, they are moving fast when things break.
"They aren't just competing with PagerDuty; they are fundamentally changing the workflow of incident response."
The Growth Trajectory
With 307,999 monthly visits and a global rank of #112,476, incident.io is carving out significant market share. The most telling metric? 60% of their traffic is direct—indicating strong brand recall and a user base that isn't just browsing, but returning to the platform to manage critical issues.
The User Psychology
The search data reveals a fascinating narrative. While they rank for high-volume terms like 'incident' (41,980 volume) and 'pagerduty' (44,260 volume), their own branded search 'incident io' (2,720 volume) is growing. This suggests they are successfully pulling users away from legacy giants by offering a modern, unified stack.
The tech stack tells a story of modern frontend development—utilizing Tailwind CSS, Radix UI, and Swiper. This isn't a legacy enterprise tool duct-taped together; it's a cohesive product built for the modern engineering team, prioritizing speed and user experience.
- Unified On-Call & Status Pages: Unlike fragmented competitors, incident.io bundles response and communication.
- Direct Traffic Dominance: 60% direct traffic proves high user retention and brand strength.
- Nimble Team: 93 employees generating $14.9M in revenue implies high efficiency per headcount.
The Verdict: A Contender, Not Just a Challenger
With strong revenue and high direct traffic, incident.io is poised to dominate the next generation of incident management.
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https://incident.io/opengraph-image.png?15a1f71743c596be
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All-in-one incident management platform | incident.io
incident.io is an all-in-one incident management platform unifying on-call scheduling, real-time incident response, and integrated status pages – helping teams resolve issues faster and reduce downtime.
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incident.io
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A thought leader in the space
A true leader in the incident management space, Their data model is incredibly flexible and they continue to improve their core product at a steady pace. A company using Incident.io shows they are serious about using the best incident management tools to ensure the best user experience and maximize participation in incidents.
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About incident.io
incident.io is an all-in-one incident management platform unifying on-call scheduling, real-time incident response, and integrated status pages – helping teams resolve issues faster and reduce downtime.
Company Overview
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Technology Stack
incident.io uses 28 technologies across their website including Vimeo, YouTube Embed, Okta, HSTS, and more.
Video
Vimeo, YouTube Embed
Authentication
Okta
Security
HSTS
Cloud & Hosting
Amazon Web Services, Vercel
Privacy & Consent
Iubenda
Marketing Automation
HubSpot
Traffic & Audience
incident.io receives approximately 308.0K monthly visitors and ranks #112,476 globally. The website has a bounce rate of 40% with visitors viewing an average of 5.7 pages per visit. Users spend an average of 3:46 on the site.
The majority of incident.io's traffic comes from undefined, undefined, .
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This page provides publicly available information about incident.io. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit incident.io directly at https://incident.io.